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Hello Health - L. Gordon Moore, MD from Pri-Med South 2010
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Hello.
The problem as we see it
The promise of Hello Health
How it works
How much it costs
Your next steps
Let s talk
About us
The prot picture
How happy are you?
The problem as we see it
Time per patient
Cash ow
Time on paperwork
Time for you
Capacity limitations
Quality of care
A better marketA better system
A better experienceA better outcome
The promise
It s time.
Freedom is here.
Power to the platform.
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Top 5 features and benets
Online scheduling Time-savings
Secure email Patient satisfaction
Charting Documentation ease
Virtual visits Waiting room reduction
Credit cards Improved cash ows
Revolutionary user interface
Getting to direct pay
�“It's expected that by 2012, consumers will spend more than $350 billion out of pocket for health care, either because they
don't carry insurance or because their insurance has cost-sharing provisions like deductibles and co-insurance that keep premiums low.
Because this group is paying for their own care, they tend to look for value. And as the rms and services described above illustrate,
consumers' demand for good value in health care is being met with a growing supply.�”
- William Snyder, Platte Institute and the Heartland Institute
Currently $250 billion
$350 billion by 2012
The direct pay market
Double the combined revenues of:
+ + +
The Exploding Cost of CoverageTotal health insurance cost (including out-of-pocket expenses) per
employee for large employers for 2001, 2009 and projections for 2019
Source: �“Health Care Reform: The Perils of Inaction and the Promise of Effective Action�”, A report to Business Roundtable by Hewitt Associates LLC, Sept 09
Exploding costs
Far outpacing employer protability
Must offset costs to employees
The future is higher deductibles
The future is direct pay
Population with high deductible insurance plan
90% of the population has an
insurance plan with a $5K deductible
80-90% of people will spend
cash on the rst $5K
Let it ow.
Transparency
Efciency
Familiar communication tools
Convenience
Value
Choice
When people spend their own cash, they will expect:
When people spend their own cash they will expect:
You are not alone.
Patient Acquisition
Practice Outreach ProgramComponent #1: Your Practice Hub
Doctor-branded
website
Practice Outreach ProgramComponent #2: Hello Health Marketing Kit
Print Ad
Templates
Postcard Templates
In-Practice Collateral
In-Practice Signage
Practice Outreach ProgramComponent #3: Service and Support Model
A little seed money.
The Start! Fund
An optional source of capital
$5,000,000 pool
Line of credit available for qualifying Hello Health
start ups and converting practices
Amounts range from $50,000 to $150,000
6% interest rate
Simple application process enabled by
your practice consultant
Payback terms are based on practice cash ow and
allow for participating physicians to draw a $120,000
annual salary while the line is in use
The Start! Fund
The typical term is projected to be 18 months with a monthly payback schedule based on cash ow and
negotiated with each Start! Fund recipient
The Start! Fund
The problem as we see it
The promise of Hello Health
How it works
About us
How much it costs
Your next steps
Let s talk
The prot picture
How much it costs
No annual license or start up fees required
7% of gross revenue charged through the Hello Health
platform annually
Brand support toolkit elements are included
Access to the Start! Fund available
Dedicated practice consultants provided
The prot picture
Direct pay = 20 - 40% prot margin improvement
Platform = 20% reduced patient
Centered administrative costs
Fee structure (membership and FFS)
custom to your practice
Take home pay = 40 - 60% increase
A better market
A better system
A better experience
A better outcome
It s time.
For a demo, visit booth #909
Q&Aphysicianfreethyself.com | hellohealth.com
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