Advertising In A Crowded Industry

Advertising In A Crowded Industry

Transit Advertising, Inc.

No Need To Be Aggressive To Be Seen

Aggressive advertising isn’t always the answer to converting your competitor’s customers into your own.

2. Beware of Banner Blindness

Brands are increasingly advertising through online platforms and users are becoming increasingly numb to banner ads. While social media and web advertising may have a place in your marketing strategy, don’t get lost in the clutter.

3. Get Personal

Tailor ads to your target market’s interests. Utilize data to better understand the purchasing behaviors and lifestyles of your market before creating your targeted messages.

4. Quality Over Quantity

Create quality ads with impactful messages rather than advertising on all mediums available. Ads with powerful creative and a targeted message will receive more traction than a multitude of ads that don’t catch the eye of your target market.

Out-of-Home Isn’t Out-of-Style

Out-of-home ads, such as transit ads, are hard to miss. As online ads continue to oversaturate the web and are increasingly blocked by user preferences, there is more incentive for brands to take their advertising to the streets.

Learn more about transit advertising at:

www.TransitAdvertisingInc.com