Branding & Promotion for Workout Supplement Company in Canada

B R A I N S T O R M

Where Business becomes a BRAND!

Digital Marketing case study for PharmaFreakBrainstorm Force was directly responsible to build PharmaFreak’s brand awareness and social media presence in highly saturated supplements industry. To ensure overall success we also focused on achieving first page rankings for this project.

ON Page & UX/UI Integrated Video section to share Motivational & Training videos.

Added NEWS section to share fitness industry related updates.

Categorized “Where to Buy” section which suggests easiest ways to buy PharmaFreak products.

ON Page & UX/UI Categorized all the products neatly with according to type/use of Supplements.

Added a training program section where athletes could demonstrate the best exercises.

Created an athlete section where visitors could interact with professional fitness trainers who are based across Canada.

CONTENT MARKETING Created WordPress blog fitnesskeys4u to engage athletes and body

builders the world who were already using, OR wanted to know more information about PharmaFreak.

Promoted workout videos on highly reputed website bodybuilding.com PharmaFreak supported athlete got featured in www.huffingtonpost.ca Published over 80-85 guest posts on health & fitness related websites. Press releases on high authority websites at the time of product launch. Infographics promotion about human body & body building facts on

various visual content sharing websites.

• CONTENT MARKETING

SOCIAL MEDIA Promoted YouTube channel consisting motivational and

training videos on various video sharing websites. Also most of the videos were published on Bodybuilding.com

Daily updates on Facebook & Twitter about news related to fitness, and promotion of PharmaFreak products.

Cross promotion of social media profiles on Facebook, Twitter & G+

Contest updates every week on Facebook page. Video blogs promotion on YouTube.

• SOCIAL MEDIA

• DATA & ANALYTICS Used Google Analytics to measure performance of the website.

Identified & set up metrics which were valuable for the Business model.

Provided Bi-weekly & Monthly marketing reports including the keywords rankings and other performance metrics.

• RESULTS Growth in Website traffic

• RESULTS Growth in Referring Domains

• RESULTS Increased website visits

• TESTIMONIAL

“Great work. I have already hired them for another account, and plan to use them extensively going forward. Their performance speaks for itself “ - PharmaFreak