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Presentation for Humix conference: Humans & marketing in the mix http://www.humix.be/nl/blog/humix-sessies-humans-marketing-mix
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Paul Davies
Co-founder UXprobe
Sentimentand
Metrics
User Sentiment
Social Media
Automated Sentiment Analysis
Automated sentiment analysis is the process of training a computer to identify sentiment
within content through Natural Language Processing
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Direct Engagement
FeedbackSurveys
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Metrics
Sentiment and Metrics
Metrics contextualize the sentimentSentiment humanize the metrics
UXOUS
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UXOUS shows you why
UXOUS helps youmake the right decisions
UXOUS helps youmake your users
happy
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