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A B CJakob
Travel agency
Anna
Hotel
Airline
Review platform
Government
Competitor
Request
Information
Suggestion
Money
BookingBooking
Money
Money
Information
FlightTrust
Accomodation
Policies
Pressure
A Personal context
B Direct relationships
C Indirect relationships
Jakob Travel agency Anna Hotel Airline Review platform Government
Competitor
Money
Flight
Booking
Information
Request
Accomodation
Trust
Suggestion
Policies
Pressure
Jakobs travel ecosystemSTAKEHOLDER MAP
Example journey map: Jakob's travel experiencePROJECT
15 February 2017EXPORT DATE
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