Lecture @ Fudan J-School

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These are the slides I used for a talk about the Internet, grassroots media and global information trends at Fudan University.

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Public communication in the Internet ageRebecca MacKinnonUniversity of Hong Kong, Journalism & Media Studies Centre

“Read-only” vs. “Read-write”

LECTURE

Journalism 1.0 Conversation

Journalism 2.0

Then...

High cost of production

Scarcity of space,airtime, etc.

Now...

Low cost of production

Scarcity of attention

Writing...

Linking Out

Syndicate

Feeds from NYT

Content freed from container

Friends recommend information

Conversation & info-sharing

“Baghdad blogger” Salam Pax

“I try to dispel the image that Muslims and Arabs suffer from - mostly by our own doing I have to say - in the rest of the world. I am no missionary and don’t want to be. I run several internet websites that are geared to do just that, create a better understanding that we’re not all nuts hell-bent on world destruction.”

A portrait of global media attention:(Data from Google News, July 2006)Countries in red have more storiesCountries in blue have fewer(Courtesy Ethan Zuckerman at: http://h2odev.law.harvard.edu/ezuckerman/)

127 million people2nd largest world economy12582 CNN.com stories

130 million people54th largest world economy937 CNN stories

(Data courtesy Ethan Zuckerman http://ethanzuckerman.com/)

Mass media to citizen media

Blogs are important to foreign journalists in China

(2006 study)

Chinese-English “bridge blog”

More “bridge blogs”

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