Ten Ways to Make Your Story More Engaging

Preview:

DESCRIPTION

Find out how to make your news stories more engaging from this workshop at the Asian American Journalists Association Convention 2013.

Citation preview

Ten Ways to Make Your Story More Engaging

AAJA Convention 2013 New York

#aajatop10

#aaja13

Speakers

Sharon Pian Chan

@sharonpianchan Associate Opinions Editor, Seattle Times

Mandy Jenkins

@mjenkins Interactives editor, Digital First Media

George Kiriyama

@georgekiriyama News Reporter, NBC Bay Area News

Jamshid Mousavinezhad

@newsday Editor in Chief, Newsday.com

Ruth Spencer

@ruths Community Coordinator, Guardian U.S.

#aajatop10

1. Value the reader/listener/viewer

#aajatop10

Ask for and value user contributions

#aajatop10

Make it prominent #aajatop10

Feature what users share #aajatop10

2. Broadcast with them: Google Hangout

Google Hangouts www.google.com/hangouts

#aajatop10

3. Order from chaos: Structured comments

Structured comments ask and ye shall receive

The ask:

#aajatop10

Structured comments ask and ye shall receive

More comments per page

Useful contributions for reporting

#aajatop10

4. Follow them: Tumblr

Tumblr: make it social

http://english2english.theguardian.com #eng2eng

#aajatop10

5. Your Swiss army knife: The many uses of

Google Forms

The many faces of Google forms #aajatop10

The many uses of Google forms

Add perspective to your stories:

http://gu.com/p/3fbfk http://gu.com/p/3e4bn

#aajatop10

The many uses of Google forms

Create stand-alone features:

http://gu.com/p/3fhqk http://gu.com/p/3dngy

#aajatop10

The many uses of Google forms

Create a network:

http://gu.com/p/3gzh9

#aajatop10

Google Forms + Mapalist #aajatop10

6. Map it: Google Maps

Google Forms + Maps #aajatop10

Google Forms + Maps #aajatop10

Crowdmap & Ushahidi #aajatop10

7. Be there with them: In real life

Meet Readers IRL

More Ways to Meet Readers IRL

Office hours and meetups in the community Public spaces in the newsroom Open news meetings

#aajatop10

8. Talk them: Live chats

Live chats www.scribblelive.com

#aajatop10

9. Show them: Photos

Instagram, Flickr, Twitter, email

http://seati.ms/ido74

Tumblr photo submissions

http://peepscontest2013.seattletimes.com/

#aajatop10

10. Be a newsroom advocate for engagement

Be a newsroom advocate for users #aajatop10

Keep diversity in mind! #aajatop10

Top Ten Ways to Engage 1.  Value your reader/viewer/listener contributions 2.  Google Hangouts 3.  Structured comments 4.  Tumblr 5.  Google Forms 6.  Crowdsourced maps 7.  In real life 8.  Live chats 9.  Photo campaigns 10.  Be a newsroom advocate

URLs: bit.ly/aajatop10links Slideshow: bit.ly/aajatop10recap

Sharon Pian Chan

@sharonpianchan Associate Opinions Editor, Seattle Times

Mandy Jenkins

@mjenkins Interactives editor, Digital First Media

George Kiriyama

@georgekiriyama News Reporter, NBC Bay Area News

Jamshid Mousavinezhad

@newsday Editor in Chief, Newsday.com

Ruth Spencer

@ruths Community Coordinator, Guardian U.S.