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A tongue in cheek presentation about bad practice in web design.
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10 things your web designer does not want you
to knowPaul Boag (boagworld.com)
Xboagworld.com/websiteownersmanual/
The customer is always right
take back control
10 ways
1. Request Speculative Design
no excusenever pay
never too busyunconstrained
2. Don’t worry about users
obsessedtell users
the big squeeze
3. Use instinct, not testing
testing - why?to make money
you know alreadyhours vs. years
expensivehome based
4. form a committee
other opinions not the designers
form a committeedesign on flycompromise
a tolerable design
5. be obsessed with detail
devil in the detaildesigner too ‘arty’
micro managepixel pushers
6. enforce style guides
designers ignoreprint vs web (BS)ego is the reality
a firm handcolour - pantonesfonts - use flash
logos
7. use all of the homepage
most importantusers stop here
users do not clickmaximise contentlost in the crowd?
8. remember the fold
limited spaceusers do not scroll
a myth?the boss test
9. only test in IE6
hours of testinga scam!
IE dominatesbusiness uses IE6
compatibleupgrade notice
10. seo is more important
design is pointlesssearch matters
tricks/techniquesgoogle guidelines
a sacrificerepeat traffic?
the moral of the story...Avoid speculative workObsess over usersAlways testAvoid design by committeeUse all your designers skills
Be flexible over style guidesRelax about the homepageThere is no foldProvide browser supportIts not just about SEO
thanks
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