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10 Ways to Build Business Using Social Media
Welcome!
Please join us at www.facebook.com/SocialMyMarketing and introduce yourself.
Start social networking now!
www.SocialMyMarketing.com
What is social media?
Social media is the use of web-based and mobile technologies to turn communication into interactive dialogue. (Wikipedia)www.SocialMyMarketing.co
m
Why do we want to be part of it?96% people born in the 80s
and 90s use social media
Establish yourself as an expert in your industry
Connect with others
Give valuable information
Be a resource
*It’s here but don’t put all your efforts into social media
www.SocialMyMarketing.com
#1 - The Top 3 Social Media Sites
www.SocialMyMarketing.com
More than 600 million active usersGrowing about 1 million per dayMore than 50% log on dailyFastest growing demographic is females age 55-
65Average Facebook members are on 55
minutes/day This is not a passing fad!
www.SocialMyMarketing.com
More than 100 Million MembersLargest professional online networking communityThere is a premium membership - do not need it.Average household income $109,000 (linkedin.com)45% members are the decision makerCan export emails to databaseRecommendations – best source for online reviewsSearch engine traffic
www.SocialMyMarketing.com
www.SocialMyMarketing.com
More than 200 Million MembersTarget specific individuals for adding
friends Interact and engage – retweet othersCreate lists for specific demographic
www.SocialMyMarketing.com
#2 – Three Platforms on FacebookPersonal Profile
Business or Professional Page
Group
www.SocialMyMarketing.com
#2 – Three Platforms on FacebookPersonal Profile: A personal profile is
linked to an individual person. Even if the primary reason you are joining Facebook is to gain visibility for your company, it is important keep an updated personal profile. Build relationships with fellow
executives and potential clients. Not the place to sell products or
services and company promotion should be limited.
www.SocialMyMarketing.com
#2 – Three Platforms on FacebookPage: A business or professional
page, formerly referred to as a fan page, can be set up for a business or an organization. The public can openly view the page Link this page to a website, newsletter,
or other marketing efforts. Event announcementsPost updates, promotions, and
announcements to your page to keep your growing database informed.
www.SocialMyMarketing.com
#2 – Three Platforms on FacebookGroup: Establishing a group for your
organization allows a group of members to interact. Send a Facebook message to all your
group membersOversee a discussion Public or private
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#3 – Brand your Facebook Page
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#4 – Social Media Efficiency
Notification SettingsGroup friend listsCross-link social sites
Facebook posts → Twitter → LinkedInTools such as Hootsuite or ping.fm
www.SocialMyMarketing.com
#5 – Social Media Manager
Create social media profilesHelp build connectionsPost updates for youPromote service, product or
campaignsBe sure there is clear definition of
what they will do for you. Example: time of day posts will be done
Have consistent messaging with other marketing efforts
www.SocialMyMarketing.com
Special Webinar OfferWe are here to help!
Option #1: DIY Social Marketing TrainingWe teach you how!
If you want to learn how to do your social media marketing yourself (do-it-yourself) and need some help understanding what to do, we are sure to have classes for you!
Option#2: Launch Your Facebook PresenceWe do it for youPackage includes:
Setting up a Facebook Page for your business or productAdding your company and contact information
Upload your logo or photo graphic file to page (provided by client)
20 posts over one month to establish a pattern to get you startedwww.SocialMyMarketing.com
#6 – Optimize Social Media Sites
Routinely clean up your Facebook “wall”
www.SocialMyMarketing.com
#7 – Build InterestPromotions (contests)
Check promotion guidelines
Like box on websiteLinks on websiteCross promote on
social media sitesAdd to promotional
materials
www.SocialMyMarketing.com
#8 – Make a PlanIdeas of what to share Comment on others pagesTag others in post - @Be consistent.
Figure out what works well for you. Weekly? Daily? 3 times a week?
Build connectionsPromote events
www.SocialMyMarketing.com
#9 – Social Media PolicySection in Employee Handbook
ExamplesPolicy for supervisors to not “friend”
subordinates Policy regarding guidelines for postings on
company social sites
You cannot regulate what employee’s post on their personal page
www.SocialMyMarketing.com
#10 – Be Creative!Social Media is Social
Offer variety to your updatesPromote others – tag them, write on
their “wall”Personal touch – “Great seeing you at
Greeters. Look forward to getting to know more about your business soon!”
www.SocialMyMarketing.com
Special Webinar OfferWe are here to help!
Go to http://socialmymarketing.com/10waysoffer/
Option #1: DIY Social Marketing TrainingWe teach you how!
If you want to learn how to do your social media marketing yourself (do-it-yourself) and need some help understanding what to do, we are sure to have classes for you!
Regular Price $250 Special Webinar Price $187*
Option#2: Launch Your Facebook PresenceWe do it for youPackage includes:
Setting up a Facebook Page for your business or productAdding your company and contact information
Upload your logo or photo graphic file to page (provided by client) 20 posts over one month to establish a pattern to get you started
Regular Price $300 Special Webinar Price $150*
www.SocialMyMarketing.com
We are here to help!Website: www.SocialMyMarketing.com
Facebook: www.facebook.com/SocialMyMarketing
Twitter: twitter.com/SocialMyMarketLinkedIn: www.linkedin.com/in/denisebeins
Email: Denise@SocialMyMarketing.com
www.SocialMyMarketing.com
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