11 06-14 capabilities-deck

PresentationDATE

Table of Contents

Who We Are

Fashion and Entertainment Clients

Social Media Maturity Model

Social Media Value Map

Social Media Platform and Services

Application Platform OpportunitiesLevel 1: LaunchLevel 2: ActionLevel 3: Optimize

Brand Opportunities

Thank you

enter:new media (ENM) is a leading social media agency that increases the value of social media communities for entertainment, fashion, and retail brands. Unlike other agencies offering social media services, ENM was designed from the ground up to deliver end-to-end social media capabilities encompassing Strategy, Outreach, Content, Analytics, Marketing, and Media. ENM is an independent agency based in New York City.

2004 “New Media” LOB began managing digital

marketing to eCPA

2003 enter: marketing founded

2005 Rich Media for entertainment and

publishing 2006 MySpace, UGC, and Custom Social Networks

2007 Live Stream Video and First FB Applications

2008 Digital PR, Fashion/Entertainment focus

2009 enter:new media LLC launched as separate agency

2010 Social Media Platform, “Social Media

AOR”, Retail focus

Who We Are

fashion + entertainment clients

Social Media Value Map

Social Media Maturity Model

Social Media Platform & Services

Listening/Buzz Tracking ToolsFBTwitterBlogsOther

FB Ads API ToolsBulk Ad Campaign Management

SMMSKeyword TrackingPublishingReportingHyperlocal Workflow

CMS Application PlatformFB Landing PagesPromotions & ApplicationsHyperlocal PromotionsReporting

Strategic Planning + AnalysisDigital PRCommunity ManagementCreative + Content DevelopmentDigital MarketingApplication Development

Digital PR

• Blog roll promotes on brand content and editorial.

• Items or information can be “featured” in such a way to drive interest or action.

• Links to ecommerce & websites.

Digital PR

Performance (Ad) Media

Ad ManagementA Facebook media spend is essential for both fan growth and promotional activation. enter works with clients on creative ad development, execution, and real time optimization to help drive & increase fan interaction.

After the ad spend concludes, enter provides full reporting and analytics.

Celebrate with Jaguar

Livechat with Jaguar!

Ask Ian Callum Anything

Test Drive Today

Branded Landed PageBranded Landing Page• enter: new media Makes the Facebook Supertab the hub of information and activity. • enter: new media works with clients to create content and keep it fresh.

• Use multi-tab design to allow for additional show content.

• One stop shop to your guide to all things relevant to the client.

• Includes previews about shows, promotions, like events, community projects, dotcom exclusives, and interaction points from other social media platforms including Twitter, YouTube, and GetGlue.

• The supertab would also have a “Like”, so users would have to “Like” the client in order to see the supertab. Skin Discussion Hot Topic Gifts

Poll Slide Show Mini - ShopFeatured Fan

Photo

Video