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This is a short presentation of what Audio Byte - The Audio & Podcast Consultancy run by Viv Oyolu does. The presentation covers what I do, who I work with, how I work with them and highlights some case studies.
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Audio ByteThe Audio & Podcast Consultancy
Created & founded by Viv Oyolu
A bit about Viv Oyolu:
• Radio Presenter - The Dream Corner
show (250+ interviews done)
• Over 20 years experience - worked
for BMW, NatWest, RBS, Walt Disney,
Barclaycard and Thames Water
• Degree in Marketing and an MBA
from Durham University Business
School
!2
What I do:Create and provide
professional recorded
and edited audio
interviews and podcasts
for websites and across
social media channels
!3
I work with:
• Professional Service firms
• Businesses
• Entrepreneurs
• Authors
• Events
!4
I help clients use audio to:
• Improve online engagement
• Increase website traffic
• Sell more books
• Raise awareness about
events
!5
My service:
• Saves time
• Easy and hassle-free
• Professional
• Quick
!6
How I work with clients:
4 simple step process: 1. Understand the
objective
2. Create the questions
3. Arrange the interview
4. Provide an edited and
polished audio interview
!7
Business Podcasting
!8
Build Trust
• Establish thought
leadership and
credibility
• Demonstrate
industry knowledge
• Showcase expertise
!9
Enhance brand reputation
• Showcase CSR Involvement - corporate and individual levels
• Inform - new developments, business & new employees
!10
Book to Podcast
!11
Sell more books
• Extend message
• Raise awareness
• Increase online engagement
!12
Event Podcasting!
!13
Capture feedback
• Create a buzz
• Raise awareness
• Increase online engagement
!14
Case studies
!15
Winning Impression
Brief: To demonstrate
industry knowledge &
showcase expertise
!What I did: I created 5 bite
size podcasts for HR/Internal
recruiters, and or
recruitment agents that
highlights the 5 Myths of
social media recruiting. Click to listen
!16
Maverick Marketing
Consultancy
Brief: To showcase
expertise and raise
awareness of the core
principles of marketing
!What I did: Created six
(two sets of 3) bite size
podcasts covering
aspects of Andrew’s
book.
Click to listen
!17
Enabling Evolution
Brief: To Showcase
expertise
!What I did: I researched &
created questions
for a 10-week
eCourse, with a
different podcast for
each week.
Click to listen
!18
iSell - Unlock your winning sales mindset
Leigh selected 5
chapters of her book to
talk in more depth about
and raise awareness.
Interview was distributed
on 8 podcast channels
and has received over
130 downloads
Click to listen
!19
Ruth selected 4 chapters
of her book to talk in
more depth about and
raise awareness of her
book. Interview was
distributed on 8 podcast
channels and has received
over 120 downloads
Tune In To Your Baby - Because babies
don’t come with an instruction manual
Click to listen
!20
How to Attract Mr Right In 90 days or
less
Salli selected 5 chapters
from her book to talk in
more depth about her
personal experience and
how she came to write
her book. Interview was
distributed on 8 podcast
channels and has received
over 70 downloadsClick to listen
!21
Click to listen
TEDxEuston aims to reflect
the ideas and thinking from
the African continent. In
2012, it was in it’s 4th year. I
interviewed 8 speakers, 2
sponsors, different attendees
and one organiser before,
during and after the event.
Pleased to be invited back
to cover 2013.
TEDxEuston
!22
The 450 Club
The 450 Club is part of
Wildstar Networking and
wanted to capture the
essence of their launch
party and get feedback
with some audio
interviews from the event.
19 interviews were done
and there have been over
2,300 downloads.
Click to listen
!23
Want to find out more?
• FREE non-obligatory chat
• Mobile: 07710 643 828
• Email: viv@audio-byte.co.uk
• Visit: audio-byte.co.uk
!24
Thank you.
!25
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