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Experience the Connected Future with SAP, booth 6A30, at Mobile World Congress
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of organizations will invest inmobile apps, devices and MDM
is drivingthe latest surge indata volume. 4
of executives expectbig data ROIwithin one year. 5
70%
67% of organizations are seekingincreased productivity with their plannedmobile investments. 6
75% of employees in high-growthmarkets bring their own mobile devices foruse at work. 7
< 12% of employees have signedany kind of usage or security agreementwith respect to personal devices. 8
84% of execs said mobile apps willbe important to customer engagement
in the next 3 years. 9
54% of users agree that they wouldswitch to a different service provider if they
could provide better mobile interaction. 10
82% of users want to buy goods &services through mobile devices in
the future. 11
There will be an estimated1.3 billionworldwide mobile workers by 2015.
That’s 37.2% of the population. 1
1, 7, 8 Coad, Carolyn, Tom Badgett, and Corey Sandler. Enterprise Mobility for Dummies. 2 ed. Mississauga: John Wiley & Sons Canada, Ltd., 2013. 2, 6 Dennis McCafferty. Enterprise Mobility Dominates IT Agenda in 2014. QuinStreet Inc., 2 January 2014.3 IEEE Computer Society Journals. Top Technology Trends for 2014. IEEE, 2014.4 Ballve, Marcelo. Mobile And Big Data — The Intersection Of The Internet's Two Defining Trends. Business Insider, 2 February 2014.5 Analytic Solutions From SAP. Video Infographic: Make Intelligent Decisions with Big Data. YouTube, 14 February 2013. 9 Forrester Research, Inc. "Delivering New Levels Of Personalization In Consumer Engagement." Forrester Consulting Thought Leadership Paper. November 2013.10, 11 SAP AG. The Mobile Consumer: Insights on Global Trends Impacting Mobile Momentum and Customer Engagement. Loudhouse, 2013.
over the next 12-18 months. 2
Nearly 50%
The emergence of the Mobile Cloud is the #1 Technology Trend for 2014. 3
+
Mobile
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