Fundraising by Data: An observation

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Opendream's talk at Mekong ICT Camp 2013 on 6th May 2013. An observation about how data could empower online fundraising campaign on 3 platforms: Kickstarter, Taejai.com and Indiegogo.

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Fundraising by DataHow could data empower your fund-raising campaigns.

Patipat Susumpow, Co-Founder, Opendream.

Data Data Data

• Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data

• Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data

• Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data

• Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data

• Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data

What Data

• Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data

• Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data

• Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data

• Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data

• Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data

What Data

• Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data

• Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data

• Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data

• Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data

• Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data Data

Observation from public data

0

2,500

5,000

7,500

10,000

12,500

15,000

Art

Com

icsDan

ceDes

ign

Fash

ion

Film

& V

ideo

Food

Games

Mus

icPh

otog

raph

yPu

blish

ing

Tech

nolo

gyTh

eate

r

kickstarter’s succesfully funded projects

Less than $1,000 $1,000 to $9,999 $10,000 to $19,999$20,000 to $99,999 $100,000 to $999,999 $1,000,000

http://www.kickstarter.com/help/stats

http://www.kickstarter.com/help/stats

0

3,750

7,500

11,250

15,000

Art

Com

icsDan

ceDes

ign

Fash

ion

Film

& Vi

deo

Food

Games

Mus

icPh

otog

raph

yPu

blish

ing

Tech

nolo

gyTh

eate

r

kickstarter’s unsuccesfully funded projects

0% funded 1% to 20% funded 21 to 40% funded41% to 60% funded 61% to 80% funded 81% to 99% funded

0%

25%

50%

75%

100%

Art

Com

icsDan

ce

Desig

nFa

shio

nFil

m &

Vide

oFo

od

Games

Mus

icPh

otog

raph

yPu

blish

ing

Tech

nolo

gyTh

eate

r

Succesfully funded vs. Unsuccesfully funded

% Successful % Unsuccessful

Interesting project

Total

Art & Culture 4

Education 1

Environment 4

Health 4

Other 2

Technology 1

Total Successful

Art & Culture 4 0

Education 1 1

Environment 4 2

Health 4 3

Other 2 1

Technology 1 0

Total Successful Unsuccessful

Art & Culture 4 0 2

Education 1 1 0

Environment 4 2 1

Health 4 3 0

Other 2 1 1

Technology 1 0 0

Total Successful Unsuccessful Ongoing

Art & Culture 4 0 2 2

Education 1 1 0 0

Environment 4 2 1 1

Health 4 3 0 1

Other 2 1 1 0

Technology 1 0 0 1

No Open data !

Principal/Evangelist at IndiegogoAdam Chapnick

• Attractiveness• People don't fund project, they

fund people• More updates, show the world

what you're doing• Says what you must

!"

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