HDS Bridge from here to there

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HDS Bridge

Andrew McGee – CTO ANZFeb 2015@Andrew_McGee

from here to there

ABOUT HITACHI DATA SYSTEMS

We advance business and society with technology

Around the world

Our Street Cred

mainframes

storage

Our Street Cred

engineering

partnerships

WE INTEND TO DO MORE

What's wrong with selling me storage?

nothing – we will continue to do this

But technology is

converging

and evolving

Storage Intelligence is becoming:

and a platform for more valuable services

pervasive

software defined

We intend to create solutions that provide customers with those additional, valuable

services

MARKET TRANSFORMATION

The third platform

cloud

mobile social

big data

IT consumption trends

capex

opex

vs

Who is driving tech adoption?

IT dept

business

vs

IT dealing with:

consumerisation

BYOD

commoditisation

Solutions vs products

technology convergence

rise of the GSI’s

HDS TRANSFORMATION

HDS transformation is

aligned with industry and the market

HDS can reach into

for deep R&D aligned with global markets

for a confluence of diverse products & tech

to bring business outcomes to tech solutions

to tackle very large social infrastructure projects

IT MAKES SENSE BECAUSE

We build and manage machines

heavy construction

We build and manage machines

power generation

We build and manage machines

biometric security

We build and manage machines

medical imaging

We build and manage machines

transportation

We build and manage machines

todays machines generate a lot of data!

IT MAKES SENSE BECAUSE

We build and manage information technology

storage systems

We build and manage information technology

servers and networking

We build and manage information technology

data management & protection software

We build and manage information technology

technology that manages, stores and protects data!

IT MAKES SENSE BECAUSE

We have deep domain expertise

we’re known for highly available enterprise class solutions

we’ve been building these solutions for a long time

IT MAKES SENSE BECAUSE

Combining our

machines

technology

people & partners

Across the entire family

provide customers with:

unparalleled outcomes

surpassing normal IT solutions

WHAT DOES IT LOOK LIKE?

Today HDS provides a lot more than storage

converged storage, network, server platforms

intelligent software defined systems(with virtual appliances)

Today HDS provides a lot more than storage

data mobility management & protection software

Today HDS provides a lot more than storage

cloud and advanced IT consumption models

Today HDS provides a lot more than storage

healthcare

Tomorrows end to end vertical solutions in

oil & gas

Tomorrows end to end vertical solutions in

telecommunications

Tomorrows end to end vertical solutions in

public safety

Tomorrows end to end vertical solutions in

smart automotive

Tomorrows end to end vertical solutions in

information technology

Tomorrows end to end vertical solutions in

Only 4 companies worldwide do this at scale

With Hitachi Social Innovation that integrates big data, analytics, and industry knowhow for a

healthier, safer, smarter society

NEW DISCUSSIONS

Who we used to talk to

data centre & facilities manager

storage admins & architects

operations people

CIO

Who we now talk to

DBA’s & devops

business leads & app owners

data scientists & analysts

CEO & CFO

NEW DISCUSSIONS FOR NEW SOLUTIONS

New discussions for new solutions

We need to have new discussions with new people in order to bring greater value through more sophisticated solutions.

New discussions for new solutions

We want to solve problems for the entire business, not just your storage guy.

TO SUM UP

To sum up

businesses are changing

the market is changing

technology is ever changing

HDS IS CHANGING TOO

To sum up

we will still do what we are known for

...but we will bring that know-how to new and innovative solutions for business & society

HDS Bridgefrom here to there

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