iBlog7 - Podcasting 101

PODCASTING1

01

ADRIAN JERIC G. PEÑABRINK NOTES PODCAST NETWORK

WWW.BNCAST.COM | @BNCASTfeedback@bncast.com

IBLOG: THE 7TH PHILIPPINE BLOGGING SUMMIT | APRIL 2, 2011 | UP DILIMAN

FOCUS ON AUDIO PODCASTS

WHAT IS A

PODCAST?

BROADCASTiPOD

+ =PODCAST

WHAT IS A PODCAST? A PODCAST IS AN AUDIO OR VIDEO FILE MADE AVAILABLE OVER THE INTERNET WHICH CAN BE SUBSCRIBED TO AND DOWNLOADED AUTOMATICALLY EACH TIME AN UPDATE BECOMES AVAILABLE. - British Computer Society

♬AUDIO FILE

(MP3)WEBSITEor BLOG

LISTEN / DOWNLOADVIA THE WEBSITE/BLOG

RSS

SUBSCRIBE USING iTunes or other podcatcher

∞

COMPUTERwith Internet

WEBSITE / BLOG

MICROPHONEor HEADSET

AUDIO FILE WEBHOST

RECORDING SOFTWAREor HARDWARE

PODCAST / SHOWIDEA

WHAT DOYOU NEED?

PODCAST FORMATCHOOSING YOUR

What type of show should you produce?

How long should your podcast be?

How often should you produce a show?

PODCAST FORMATCHOOSING YOUR

CATEGORY: HEALTHFORMAT: Question and AnswerDURATION: 5-10 minutesFREQUENCY: WEEKLY

CATEGORY: EDUCATIONFORMAT: DISCUSSIONDURATION: 30 minutesFREQUENCY: WEEKLY

PODCASTRECORDING YOUR

AUDACITY is an open-source audio editor and recorder for Windows, Mac, and Linux. It’s totally free!

Some Recording Tips

1. Record in a quiet environment.2. Be mindful of plosives /p/ and /b/.3. Prepare a script and or an outline.4. Export your recording in mp3

format.5. Label your mp3 files properly. (ID3)

PUBLISHING YOUR PODCAST Upload your mp3 file to a web host.

INTERNET ARCHIVE (www.archive.org) can host your mp3 files for free!

Link the mp3 file to your website or blog.

PUBLISHING YOUR PODCAST

Use Feedburner (www.feedburner.com) to generate a podcast-friendly RSS

feed.

Check “I am a podcaster!” and optimize your SmartCast

settings.

PUBLISHING YOUR PODCAST Edit your SmartCast settings and

select“Create podcast enclosures from

links to audio files only”

PUBLISHING YOUR PODCAST Take note of your Feedburner URL

Example: http://feeds.feedburner.com/yourpodcast

This is the RSS Feed URL of your podcast that you may submit to various podcast directories

like iTunes.

PROMOTING YOUR PODCAST ONLINE

MARKETING

PODCAST DIRECTORIES

SOCIAL NETWORKING SITES

LINK / PROMO EXCHANGE

OFFLINE MARKETING

BUSINESS CARDS

MERCHANDISE / GIVEAWAYS

WORD OF MOUTH

PODCASTING IS EASY

www.podomatic.com

FREE PODCAST HOSTING & WEBSITE

SELF-HOSTED WORDPRESS + POWERPRESS PLUGIN

+

FREE ROYALTY-FREE MUSIC

www.musicalley.comwww.incompetech.com

www.wordpress.orgwww.blubrry.com/powerpress/

BEYOND PODCASTING

RECOGNITION

OPPORTUNITIES

CHALLENGES

START PODCASTING

TODAY!

ADRIAN JERIC G. PEÑABRINK NOTES PODCAST NETWORKWWW.BNCAST.COM | @BNCAST

feedback@bncast.com

IBLOG: THE 7TH PHILIPPINE BLOGGING SUMMIT | APRIL 2, 2011 | UP DILIMAN