Is wordpress the right choice for e commerce?

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How to choose the correct platform for selling online? Focusing on comparing Wordpress + WooCommerce and Magento.

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Is Wordpress the right choice for e-commerce?

by @milansteskal

How do you sell?

● offline○ shop○ marketplace○ street○ shopping centre

● online○ e-shop○ eBay○ “groupon” type portal

@milansteskal

Let’s talk about selling online

● eBay, Groupon○ easy to set up○ access to a lot of customers○ share profit with provider

● e-shop○ full control over the website○ spend more on marketing○ keep the profit

@milansteskal

● how many products● reports● payment gateways● any specific features

What do you need from your shop?

@milansteskal

Choose the right solution for eshop

● custom software○ this is a case of very few businesses

● hosted solutions - ex. Shopify○ easy to set up○ monthly fee○ low customization

● customizable systems○ Magento○ Wordpress + plugin (WooCommerce, Shopp)

@milansteskal

Let’s compare Magento and Wordpress

@milansteskal

Magento

● customizable● big community● many plugins● server requirements● complex

○ more options○ difficult to work with

● heavy-weight○ many products, orders and customers

● development and plugins are more expensive

@milansteskal

Wordpress + WooCommerce

● customizable● big community● many plugins● fast● easy to work with● light weight● less professional

○ reports○ settings○ native Magento features only as plugins

@milansteskal

Remember, there is no“one size fits all” solution

@milansteskal

How to choose the correct one?

● consider your budget● think of the future● don’t go for the cheapest one● don’t go for the most features● ask friends or community who have experience

@milansteskal

Thank you!Let’s discuss it now

http://mist.sk, @milansteskal

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