One-Stop Community Energy Services Pilot Program

CERTs

Conference

Neely Crane‐Smith

Center for Energy and Environment

February 10th, 2009

One‐Stop Community Energy  Services Pilot Program

Center for Energy and Environment

Community-Based Social Marketing

Uncover specific community barriers

Create opportunity for positive interpersonal communication

Public commitment

“Foot-in-the-door” technique

Incentives

Long-term feedback mechanism

One-Stop Community Energy Services

Pilot Programs

Community Engagement

Community Leader Feedback

“I wanted to do something to help curb climate change. Additionally, I wanted an excuse to introduce myself to all of the people on my block.”

“(1) It’s a really great program.(2) Good opportunity to meet my neighbors and talk to

them about something useful.(3) Free stuff!”

Workshops

Energy Presentation

Why energy efficiency is important

How the pilot will function

The impact of installing the free materials

Behavior change

Information Tables

Experts Available

Sign-Up for Home Visits

Materials

Compact fluorescent light bulbs

Faucet aerators

Low-flow showerhead

Programmable thermostat

Gasket Seals

Pipe wrap

Power strip

LED night light

LED holiday lights

Home Energy Use Inventory

Participant Feedback

“Seeing how many other people were implementing a similar energy saving measures in my neighborhood…was really empowering and community building.”

“It got me excited to really start being aware of the energy that I use…it’s hard to visualize what my little part can do, but I think the workshop really got people fired up. I know it did for me.”

Participant Feedback

“The technician made many improvement suggestions. I quite liked the visit because it allowed me to ask a number of questions in an informal environment. It was very helpful!”

“Confirmation of what we are already doing.”

‘Thanks for doing this. I feel fortunate to be part of the pilot study. One additional comment regarding this pilot study: it was very impressive to me that our city council members were some of the door-knockers signing people up. My thanks to them for their involvement!”

Program Expansion

Anticipating funding from the Legislative-Citizen Commission on Minnesota Resources (LCCMR)

Program to begin July 1

Committed to work with seven cities

• Minneapolis

• St. Paul

• Rochester

• Apple Valley

• Owatana

• Austin

• Duluth

Increasing services and program offerings

Program Expansion

Questions? Comments?

Neely Crane‐Smith

ncranesmith@mncee.org

612‐335‐5852