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Craig Rispin, Business Futurist presentation for executives of Oracle and Telstra on - "The Steep Forces Driving Cloud Computing" on 19th Nov 2009 in Melbourne, Australia.For more info on Craig Rispin, CSP:www.FutureTrendsGroup.com
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The STEEP Forces Driving Cloud Computing
a Presentation for:
by Craig Rispin, Business Futurist
STEEP
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The STEEP Forces Driving Cloud Computing
STEEP
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The STEEP Forces Driving Cloud Computing
SocialTechnologicalEconomicEnvironmentalPolitical & Legal
FORCES
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What is Cloud Computing?
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“Cloud Computing isn’t
really about technology - it’s
really about thinking of IT in a whole new way.”
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“Cloud Computing isn’t
really about technology - it’s
really about thinking of IT in a whole new way.”
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Cloud Computing - The Buzz
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Cloud Computing - Gartner
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Cloud Computing - Gartner
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Cloud Computing - Gartner
Gartner states that Cloud computing is "changing the way the IT industry looks
at user and vendor relationships."
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Cloud Computing - Recent Results
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Cloud Computing - Recent Results
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Cloud Computing - Recent Results
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Cloud Computing - Recent Results
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Cloud Computing - Recent Results
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Cloud Computing - Recent ResultsAmazon Web Services Growth - Source: www.JackofAllClouds.com
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The STEEP Forces Driving Cloud Computing Adoption
SocialTechnologicalEconomicEnvironmentalPolitical & Legal
FORCES
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Social Forces
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“Connected Generation”
Social Forces
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“Connected Generation”
Social Forces
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“Connected Generation”
Social Forces
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“Connected Generation”
Social Forces
1382%
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“Connected Generation”
Social Forces
1382%
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Technological Forces
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Technological Forces
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Technological Forces
Processors
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Technological Forces
Storage
Processors
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Technological Forces
Bandwidth
Storage
Processors
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Technological Forces
Bandwidth
Storage
Processors
Services/Apps
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Technological Forces - Storage
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Technological Forces - Storage
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Technological Forces - Storage
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Technological Forces - Processor Costs
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Technological Forces
We’ve Come Full Circle
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Technological ForcesMainframes
We’ve Come Full Circle
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Technological ForcesMainframes
Minicomputers
We’ve Come Full Circle
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Technological ForcesMainframes
Minicomputers
WorkstationsWe’ve Come Full Circle
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Technological ForcesMainframes
Minicomputers
Workstations
PC’s
We’ve Come Full Circle
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Technological ForcesMainframes
Minicomputers
Workstations
PC’s
Client/Server
We’ve Come Full Circle
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Technological ForcesMainframes
Minicomputers
Workstations
PC’s
Client/Server
Internet
We’ve Come Full Circle
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Technological ForcesMainframes
Minicomputers
Workstations
PC’s
Client/Server
Internet
Mobile ComputingWe’ve Come Full Circle
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Technological ForcesMainframes
Minicomputers
Workstations
PC’s
Client/Server
Internet
Mobile Computing
Smart Phones
We’ve Come Full Circle
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Technological ForcesMainframes
Minicomputers
Workstations
PC’s
Client/Server
Internet
Mobile Computing
Cloud Computing
Smart Phones
We’ve Come Full Circle
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Big Really Soon: Augmented Reality
Minority Report 2002
Powerful DisplaysTapping into the
Cloud
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Big Really Soon: Augmented Reality
Minority Report 2002
Powerful DisplaysTapping into the
Cloud
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Big Really Soon: Augmented Reality
Minority Report 2002
Powerful DisplaysTapping into the
Cloud
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Economic Forces - The GFC
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Economic Forces - The GFC
The GFC is Driving Cloud Adoption
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Economic Forces - The GFC
The GFC is Driving Cloud Adoption
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Economic Forces - The GFC
The GFC is Driving Cloud Adoption“They’re saying that they don’t want to
have cap-ex on their books. You need to help me deploy a solution that doesn’t have a large amount of cap-ex on my books. As soon as the CFO sees it, it
isn’t going to go anywhere.”
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Environmental Forces
Growing costs to the environment and the bottom line drives Cloud Computing adoption.
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Environmental Forces
Growing costs to the environment and the bottom line drives Cloud Computing adoption.
Forrester Research estimates IT power costs now at 11% of total power costs for organisations.
It could quickly reach 22-25%.
“At that point CEOs will be asking big questions if they aren’t already. Many
companies will be looking to outsource their growing power and cooling costs - driving
many to Cloud Computing offerings.”
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Environmental Forces - Power Concerns
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Environmental Forces - Power Concerns
Outdated hardware uses significantly more power and cooling costs.
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Political & Legal Forces
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Political & Legal Forces
Compliance Gets More Complicated - Which Drives Cloud Computing Adoption
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Political & Legal Forces
Compliance Gets More Complicated - Which Drives Cloud Computing Adoption
CaaS (Compliance as a Service) is an area that is just emerging. Telstra is providing one of the first examples of this with
Workforce Guardian.
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Political & Legal Forces
Compliance Gets More Complicated - Which Drives Cloud Computing Adoption
CaaS (Compliance as a Service) is an area that is just emerging. Telstra is providing one of the first examples of this with
Workforce Guardian.
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In Conclusion
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In Conclusion
Cloud Computing now delivering real financial results for providers
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In Conclusion
Cloud Computing now delivering real financial results for providers
STEEP Forces are driving adoption
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In Conclusion
Cloud Computing now delivering real financial results for providers
STEEP Forces are driving adoption
We’re at the beginning of the market
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In Conclusion
Cloud Computing now delivering real financial results for providers
STEEP Forces are driving adoption
We’re at the beginning of the market
Invest in the Cloud to compete in the future
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The STEEP Forces Driving Cloud Computing Adoption
SocialTechnologicalEconomicEnvironmentalPolitical
FORCES
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The STEEP Forces Driving Cloud Computing
a Presentation for:
by Craig Rispin, Business Futurist
STEEP
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