Analysis of germans as tourists

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Germans as tourists

Agnese Lubka u28737Oleksandra Soroka u28739

http://independentwriter1.wordpress.com/my-germany-experience/how-to-not-look-like-a-tourist/

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http://independentwriter1.wordpress.com/my-germany-experience/how-to-not-look-like-a-tourist/

4Countries worldwide with the most outbund travel trips

2010 Germans made 10% of the global outbound travel.

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Statistics

German National Tourist Board, Incoming-Tourism Germany, Edition 2013 ,Facts and Figures 2012

6What kind of travelers they are?

City Country

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Top 10 countries

Germany,Spain, Turkey, Greece, Italy, Austria, Egypt,

Portugal, USA,Tunisia

Thomas Holtlien Hagen, German Culture, 2011

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Top 10 cities

Hamburg, Berlin, Paris, Rome,Dresden, London,

Wien, Munich, Barcelona,Köln

Thomas Holtlien Hagen, German Culture, 2011

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How do they book?

HOTELMARKETING.COM, June 2013

53%38%

9%

Internet Travel agencies Other

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Why do they travel?

Minimum 4 weeks of vacation: a part of German working culture

A lot of travel agencies in every city

Retired population – Time,Money

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How do Germans travel?

83-85% 4 and 5 * hotelsMore than 55% choose all inclusive

55%27%

18%

Car Plane Other (train,bus,boat)

Statistisches Bundesland Deutschland. 2009. Tourismus in Zahlen. Germany

12Their activities in

destination

Relaxing (sun and beach destinations)Exploring the cultureEnjoying the nature (e.g. Norwegian

mountains)Sports (mostly for young)

http://www.augustaga.org/About-Augusta/Outdoors

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How do destinations attract German tourists?German speaking personnel Location (reach ability)Weather(mostly south)All inclusive (mostly for retired people)

http://www.caribbeantravel.com/accommodation/all-inclusive-resorts/sonesta-maho-beach-all-inclusive-resort-casino

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Discussion

What can you develop in your country to attract more German tourists?

15Thank you for your

attention

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Sources http://epp.eurostat.ec.europa.eu/cache/ITY_OFFPUB/KS-

DS-08-001/EN/KS-DS-08-001-EN.PDF http://independentwriter1.wordpress.com/my-germany-

experience/how-to-not-look-like-a-tourist http://www.caribbeantravel.com/accommodation/all-

inclusive-resorts/sonesta-maho-beach-all-inclusive-resort-casino

Thomas Holtlien Hagen, German Culture, 2011 German National Tourist Board, Incoming-Tourism

Germany, Edition 2013 ,Facts and Figures 2012 http://www.augustaga.org/About-Augusta/Outdoors