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1
Germans as tourists
Agnese Lubka u28737Oleksandra Soroka u28739
http://independentwriter1.wordpress.com/my-germany-experience/how-to-not-look-like-a-tourist/
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http://independentwriter1.wordpress.com/my-germany-experience/how-to-not-look-like-a-tourist/
4Countries worldwide with the most outbund travel trips
2010 Germans made 10% of the global outbound travel.
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Statistics
German National Tourist Board, Incoming-Tourism Germany, Edition 2013 ,Facts and Figures 2012
6What kind of travelers they are?
City Country
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Top 10 countries
Germany,Spain, Turkey, Greece, Italy, Austria, Egypt,
Portugal, USA,Tunisia
Thomas Holtlien Hagen, German Culture, 2011
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Top 10 cities
Hamburg, Berlin, Paris, Rome,Dresden, London,
Wien, Munich, Barcelona,Köln
Thomas Holtlien Hagen, German Culture, 2011
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How do they book?
HOTELMARKETING.COM, June 2013
53%38%
9%
Internet Travel agencies Other
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Why do they travel?
Minimum 4 weeks of vacation: a part of German working culture
A lot of travel agencies in every city
Retired population – Time,Money
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How do Germans travel?
83-85% 4 and 5 * hotelsMore than 55% choose all inclusive
55%27%
18%
Car Plane Other (train,bus,boat)
Statistisches Bundesland Deutschland. 2009. Tourismus in Zahlen. Germany
12Their activities in
destination
Relaxing (sun and beach destinations)Exploring the cultureEnjoying the nature (e.g. Norwegian
mountains)Sports (mostly for young)
http://www.augustaga.org/About-Augusta/Outdoors
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How do destinations attract German tourists?German speaking personnel Location (reach ability)Weather(mostly south)All inclusive (mostly for retired people)
http://www.caribbeantravel.com/accommodation/all-inclusive-resorts/sonesta-maho-beach-all-inclusive-resort-casino
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Discussion
What can you develop in your country to attract more German tourists?
15Thank you for your
attention
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Sources http://epp.eurostat.ec.europa.eu/cache/ITY_OFFPUB/KS-
DS-08-001/EN/KS-DS-08-001-EN.PDF http://independentwriter1.wordpress.com/my-germany-
experience/how-to-not-look-like-a-tourist http://www.caribbeantravel.com/accommodation/all-
inclusive-resorts/sonesta-maho-beach-all-inclusive-resort-casino
Thomas Holtlien Hagen, German Culture, 2011 German National Tourist Board, Incoming-Tourism
Germany, Edition 2013 ,Facts and Figures 2012 http://www.augustaga.org/About-Augusta/Outdoors