44
Powered by

10 Insights on How NOT to Run a Business — MJ Gottlieb

Embed Size (px)

Citation preview

Page 1: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Powered by

Page 2: 10 Insights on How NOT to Run a Business — MJ Gottlieb

This presentation consists of highlights from the interview with Moe Abdou,

founder & host of 33voices®.

Page 3: 10 Insights on How NOT to Run a Business — MJ Gottlieb

MJ GOTTLIEB is a lifelong entrepreneur, having owned and operated five businesses and one not-for profit foundation over the last 21 years. He

specializes in providing comprehensive strategic solutions in various as-pects of business. His expertise focuses on five principal areas: start-up development, corporate strategy, brand management/licensing, concep-tualization and implementation of product launches, and helping start-ups

to create strategic alliances to help fund their growth.

MJ GOTLIEBB@mjgottlieb

Co-Founder Hustle Branding

Page 4: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Be serious and strategic in how you approach money. Remember to:

Insight #1

Page 5: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Be serious and strategic in how you approach money. Remember to:

Never spend what you don’t have

Insight #1

Page 6: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Be serious and strategic in how you approach money. Remember to:

Never sign personal guarantees

Insight #1

Page 7: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Be serious and strategic in how you approach money. Remember to:

Never use your own money

Insight #1

Page 8: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Be serious and strategic in how you approach money. Remember to:

Never write a check to cash

Insight #1

Page 9: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #2

Make self-awareness & managing your emotions an ongoing initiative. Never:

Page 10: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #2

Make self-awareness & managing your emotions an ongoing initiative. Never:

Make a decision when in a negative emotional state

Page 11: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #2

Make self-awareness & managing your emotions an ongoing initiative. Never:

Make a decision when in a positive state

Page 12: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #2

Make self-awareness & managing your emotions an ongoing initiative. Never:

Make a decision when your ego is involved

Page 13: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #3

Be clear that your shot at success starts with a great team. When hiring people:

Page 14: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #3

Be clear that your shot at success starts with a great team. When hiring people:

Never hire anyone to work for free, unless it’s an intern for school credit

Page 15: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #3

Be clear that your shot at success starts with a great team. When hiring people:

Don’t get overly friendly with your employees

Page 16: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #3

Be clear that your shot at success starts with a great team. When hiring people:

Never start your business without a secretary

Page 17: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #3

Be clear that your shot at success starts with a great team. When hiring people:

Never hire a friend as your attorney

Page 18: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #4

Your product and service is always a work in progress, still, be cautious not to:

Page 19: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #4

Your product and service is always a work in progress, still, be cautious not to:

Over-promise and under deliver

Page 20: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #4

Your product and service is always a work in progress, still, be cautious not to:

Teach the market at your own expense

Page 21: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #4

Your product and service is always a work in progress, still, be cautious not to:

Don’t be second out of the bag

Page 22: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #4

Your product and service is always a work in progress, still, be cautious not to:

Don’t be a jack of all trades

Page 23: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #5

Geoffrey James on 4 sentences that can ruin your company:

Page 24: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #5

Geoffrey James on 4 sentences that can ruin your company:

“If you don’t come in on Saturday, don’t bother coming in on Sunday.”

Page 25: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #5

Geoffrey James on 4 sentences that can ruin your company:

“Our salespeople are being paid too much.”

Page 26: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #5

Geoffrey James on 4 sentences that can ruin your company:

“Always Be Closing”

Page 27: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #5

Geoffrey James on 4 sentences that can ruin your company:

“We need to hire more MBA’s”

Page 28: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #5

Geoffrey James on 4 sentences that can ruin your company:

http://www.inc.com/geoffrey-james/7-sentences-that-ruin-companies.html

Page 29: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #6

When creating strategic partnerships, be smart:

Page 30: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #6

When creating strategic partnerships, be smart:

Never underestimate the importance of due diligence

Page 31: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #6

When creating strategic partnerships, be smart:

Don’t write your own contracts

Page 32: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #6

When creating strategic partnerships, be smart:

Don’t sign contracts with a foreign corporation unless you’ll live there

Page 33: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #6

When creating strategic partnerships, be smart:

There’s no such thing as a verbal agreement

Page 34: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #7

If you’re going to raise capital, work with pros:

Page 35: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #7

If you’re going to raise capital, work with pros:

Don’t waste time talking with the wrong people

Page 36: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #7

If you’re going to raise capital, work with pros:

Don’t spend time talking to ghosts

Page 37: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #7

If you’re going to raise capital, work with pros:

Make your pitch to the decision maker, not their designated hitter

Page 38: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #7

If you’re going to raise capital, work with pros:

Know when a door is not a door

Page 39: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #8

“A good rule of thumb is that the new product must be at least 10 times better

than the old way of doing the same thing.”

- Ben Horowitz on products worth investing in

Page 40: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #9

No matter what product or service you deliver, the idea of delighting and surprising your

customers is your brand’s biggest opportunity.

Page 41: 10 Insights on How NOT to Run a Business — MJ Gottlieb

Insight #10

Above all, be yourself — for if you’re living without a guiding purpose, you’re fooling

yourself and everyone around you.

Page 42: 10 Insights on How NOT to Run a Business — MJ Gottlieb

What’s the one mistake that keeps haunting you?

tweet us!

Page 43: 10 Insights on How NOT to Run a Business — MJ Gottlieb

LEARN MORE