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Moments of Truth
The Successful Club Series
290
The Mission of the Club The mission of a Toastmasters club is to
provide a mutually supportive and positive learning environment in which every member has the opportunity to develop communication and leadership skills, which in turn foster self-confidence and personal growth.
290 Moments of Truth 1
The Reasons Members Leave
290 Moments of Truth 2
1% die 3% move away9% move on to other products because of a recommendation
9% find a cheaper product elsewhere
10% are chronically dissatisfied
68% go elsewhere because the people they deal with are indifferent to their needs
A Moment of Truth is an episode where a member comes in contact
with any aspect of the Toastmasters experience and
forms an impression of a club’s quality and service.
Moments of Truth
290 Moments of Truth 3
First impressions Membership orientation Fellowship, variety and communication Program planning and meeting
organization Membership strength Achievement recognition
Toastmasters’ Moments of Truth
290 Moments of Truth 4
First Impressions Guests greeted warmly and introduced to
officers and members Guest book and name tags provided Professionally arranged meeting room Arrangements meet speakers’ needs Guests invited to address the club Guests invited to join
290 Moments of Truth 5
Formal induction, including presentation of pin and manuals
Assignment of mentor Education programs and recognition
system discussed Learning needs assessed Speaking role(s) assigned Member involved in club’s activities
New Member Orientations
290 Moments of Truth 6
Fellowship, Variety and Communication
Guests greeted warmly Enjoyable and
educational meetings Regularly-scheduled
social events Participation in area, district and
International events Inter-club events Club newsletter and/or Web site–
updated regularly290 Moments of Truth 7
Program and agenda publicized in advance
Members are prepared to carry out all program assignments
All projects are manual projects Meetings begin and end on time Creative table topics and activities Positive and helpful evaluations
Program Planning andMeeting Organization
290 Moments of Truth 8
Club has 20 or more members Members are retained Promotion in club’s organization or
community Club programs are varied and exciting Toastmasters sponsoring new members
are recognized Regular membership-building programs
Membership Strength
290 Moments of Truth 9
Recognizing Accomplishments
Award applications immediately submitted to WHQ
Progress chart displayed and maintained Member achievements recognized with ceremony Club, district and international leaders recognized Club and member achievements publicized DCP used for planning and recognition
290 Moments of Truth 10