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3rdrevolution industry Laurent Bravetti

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Page 1: 3rdrevolution industry Laurent Bravetti

The 3rd Revolution Industry

1 VISION Luxembourg is the e-Hub of Sustainable Research which Fuelled Industrial Excellence!

2 GOALS AND OBJECTIVES The sustainability of the industry is the key word. The question for an industrial company is not only to earn more money but to earn “sustainable” money. To obtain sustainability in a company, we need a long term view and stability with the stakeholders (not a “short term profit” view). This long term view includes the constant anticipation of customers’ needs. That means that the industry needs to be closer to their customers (front office management) and able to constantly develop new products. The company needs RDI activities to develop the products of the future including dreams of customers, to shorten the time to market of new products (agility of manufacturing assets) and to have a social responsibility (impact on environment and loyalty of employees).

3 STRATEGY How to achieve these goals and objectives? The industry should act on three points: the stakeholders (from a short term profit to a long to a long term “company pride” view), the products of the future (the dream of customers) and the management of customers and market.

3.1 Stakeholders & management The third revolution needs a first step: to change the shareholding of companies if needed and to change the way of management. The capital of companies should be owned by people who are looking for a long term impact and not a short term profit (impact of finance world). How could we change that without a “revolution”? That means somewhere a new way to measure KPI (from profitability to sustainability) What we need? (To be completed)

• a shift of paradigm in the way of management (new KPI) • a support of administration and public bodies • an encouragement of cross-collaborations within industry companies in Luxembourg • an environmental impact, driving by new sources of energies

3.2 Products of the future The industrial companies should be able to put on the market the product of the customers’ dreams. That means be able to innovate by anticipating future needs and to put these products as quickly as possible on the market. What we need? (To be completed)

• Flexibility

LIST – Laurent Bravetti 03/03/16 p. 1

Page 2: 3rdrevolution industry Laurent Bravetti

• Small bridge between idea and market (Valley of Death between university and market) • Knowledge intensive firms (to share knowledge, to be closer to apprenticeship school,

universities, RTO…) • New way of production including more biosourced materials and additive manufacturing for

prototyping • a strong protection of IP with possibility to share it in the way of building our future together • Key-Enabling Technologies

3.3 Customers and market The industry needs to be closer to their customers and explore new markets. That means that the companies needs to develop more interactions with customers (ICT tools, CRM, …) and be able to identify small signals of customer’s dreams and be able to transform these signals in new research and innovation opportunities. Based on that, the innovation should go as quickly as possible on the market. What we need? (To be completed)

• Customer voices close to RDI • Agility • New profiles with business and technical skills • Development of new markets • Network of companies to share knowledge, capacities and to mutualize RDI projects • Connectivity and ICT maturity • Limit logistic costs by being closer to the customers • On demand production • Support of public bodies in risk management of RDI

LIST – Laurent Bravetti 03/03/16 p. 2