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When you run a startup, it's easy to assume that your small team necessarily works cross-functionally, because you all talk pretty often. But when you're trying to move quickly, and lots of projects are run by just one person, you can inadvertently skip important collaboration across roles. Cheryl Contee, CEO at Fission Strategy and co-founder of Attentive.ly, talks about her startups bake in cross-functional collaboration from the beginning, both to improve their products and to lay the groundwork for holistic product development as they grow.
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BAKE IN CROSS-FUNCTIONALCOLLABORATION
Cheryl Contee
@ch3ryl
#LeanStartup
PATH TO SUCCESS
MVP//
BUILD//
MEASURE//
LEARN//
DEV//
CUSTOMER
SUCCESS//
SALES//
STORY
12/10/20
14
Online Outreach
UX RE-DESIGN: ATTENTIVE.LY 2.0
Individual Interviews//
In-Person Group Workshop//
Report Back & Roadmap//
Execution//
Goals & Accomplishments//
UX RE-DESIGN: QUESTIONS WE ASKED
1. What are the biggest strengths in the current interface?
2. Which aspects of the interface should we be sure to keep?
3. What are the biggest flaws in the current interface?
4. If you could change just one thing, what would it be?
5. What capabilities are missing that would
make attentive.ly much more useful?
6. What is an example of a web app you use that you think is
doing a great job?
UX RE-DESIGN: RESULTS!
GATHERING REQUIREMENTS?
12/10/20
14
Online Outreach
TECHNICAL VS CUSTOMER RISK
12/10/20
14
Online Outreach