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Launch presentation at the Parent Blogger Club describing best practice for bloggers (content, activity, engagement, reach and monetization) an outline for a blog plan and tracking mechanism to track blog engagement and success.
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Bloggers helping Bloggers
[email protected] @tobyberesford
@ParentBloggerCl
Bloggers helping bloggers
Parent bloggers meet, learn, share best practice and track progress towards becoming blogger businesses.
@ParentBloggerCl
Awesome Blogging
What is best practice?
@ParentBloggerCl
Content
Create relevant content
@ParentBloggerCl
Activity Be consistently active
@ParentBloggerCl
Engagement
Achieve deep engagement
@ParentBloggerCl
Reach Continually grow reach
@ParentBloggerCl
Monetize
Profit from your blog
@ParentBloggerCl
A Blog Plan 1. Purpose 2. Target Audience 3. Relevant content 4. Consistent activity 5. Deep engagement 6. Growing reach 7. Monetization 8. Costs 9. Tracking
Content
Ac0vity
Engagement
Reach
Mone0za0on
@ParentBloggerCl
Team Tracking What metrics shall we track together?
@ParentBloggerCl
@ParentBloggerCl
@ParentBloggerCl
Signing up 1. Go to www.leaderboarded.com/parentbloggerclub 2. Click on the Join button 3. Create your leaderboarded account 4. Connect your networks (Twitter, Facebook, Blog URL) 5. Get a weekly email with your score for the week