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business Plan - GPS

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Page 1: business Plan - GPS

YouFindYouFind

Satyajit Das 

Hong‐fu Hsieh

Aatish Mandelecha

Avi Mehta

Page 2: business Plan - GPS

ProblemProblem

– ConsumersConsumers Information at the right time and right place is never availablenever available

Searching is tiresome and time consuming

– VendorsOn the lookout for customers 

Low rates of return from advertisements

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Page 3: business Plan - GPS

SolutionSolution

– ConsumersConsumersA directory based structure with contextually relevant informationBrowse and Buy products with a touch of hand!

– VendorsSingle solution to addressmultiple platformsSingle solution to address multiple platformsHighly customizable interfacesAbility to sell items through additional channels.y g

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Page 4: business Plan - GPS

User ScenarioUser Scenario

Vendors

Consumers

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Page 5: business Plan - GPS

The VentureThe Venture

– Company typeCompany typeS Corp

Goals– GoalsBecome a major player in providing mobile shopping experienceshopping experience

Formulate industry standards in this space

– LocationEngineering: Silicon Valley

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Page 6: business Plan - GPS

Market PositionMarket Position

– CompetitorsCompetitorsTraditional GPS systemsCellular CarriersGoogle!

– Key DifferentiatorCan be kept in PocketpOne solution for multiple platformsUnique Business modelq

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Page 7: business Plan - GPS

RevenueRevenue

– Major part of revenue would come from tie‐Major part of revenue would come from tieups with vendors to sell their products

– Advertisements on user facing solutions

– Subscriptions for advanced usage of the p gsolution

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Page 8: business Plan - GPS

Financial AnalysisFinancial AnalysisPre‐release ‐ Expenses Pre‐release – Cash inflow

Investments

Post Release ‐ ExpensesEquipment

Post Release ‐ RevenueEquipment

Payroll

Infrastructure

AdvertisementTie‐upsCommisions and Sales

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Page 9: business Plan - GPS

TimelineTimeline

Inception Private Beta Beta Release

– Estimated time for developmentConsumer Application:Co su e pp cat o

• Prototype: 1 month• Release version: 6 Months

V d A li tiVendor Application:• Prototype: 1 month• Release: 4 months.

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Page 10: business Plan - GPS

Thank You!

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Page 11: business Plan - GPS

Questions?Questions?