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Buy your app physicians2

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  • 1. Apportunity

2. LISA MARIE WARK, M.B.A.President: Buy Your AppFounder/Owner: Lisa Marie Wark & Assoc.Founder/President: Revage Medical Spa, LLCMedspas.comPrinciple: Glow Spa, LLCSVP Marketing: Century Wellness ClinicSVP Marketing: Cancer Screening & TreatmentCenter of NevadaAffiliated AssociationsFounding Member: Medical Spa AssociationMember: International Spa Association 3. LISA MARIE WARK, M.B.A.President: Buy Your AppFounder/Owner: Lisa Marie Wark & Assoc.Founder/President: Revage Medical Spa, LLCMedspas.comPrinciple: Glow Spa, LLCSVP Marketing: Century Wellness ClinicSVP Marketing: Cancer Screening & TreatmentCenter of NevadaAffiliated AssociationsFounding Member: Medical Spa AssociationMember: International Spa Association 4. Mobile is predicted to be bigger than internet inFIVE years (Morgan Stanley, 2010) The smartphone market is now larger than the PCmarket. (Source: IDC) 62 percent of consumers use their smartphones to search fora store location or directions, 40 percent search for price andproduct information, 38 percent check the status of an order,and, while in store, 32 percent browse product reviews (2010IDC Survey) 5. Mobile Apps Vs. Mobile Websites 6. Mobile Apps vs. Mobile Websites 7. Mobile Apps Vs. Mobile Websites 8. Mobile apps are no longer an option for small businessestheyre a Necessity and now Affordable Consumers are 51% more likely to purchase from retailersthat have mobile-specific websites (via Mobile Shopper session atNRF 2011) 73% of companies are planning an investment in mobilechannels in 2012, with almost half planning to move intomobile commerce (Source: Econsultancys Customer EngagementReport) 69% of retail executives said mobile is an importantstrategic initiative (Source: NRF 2010) 9. 500,000+iPhone Apps 10. 400,000+Android Apps 11. US Mobile Ad Spending Forecast, eMarketer, 2012. 12. MAKE YOUR OWN MOBILE APP800,000 New SmartphonesActivated Daily20,000 New AppsGo Live - Daily 13. Apportunities DOCTORSMany physicians now seemobile apps as aninnovative, affordable way toreach out to more patientsand become the resource foruseful information and toolsin their respective fields. 14. Mobile Apps Features 15. Bios Loyalty Cards Check in Coupons Contact Information GPS Directions Interactive Feedback/SalesCampaigns Location Menu of Services Gift Card Purchases One Touch Dialing Patient Forms to Fill Out viaSmartphone Photo Gallery (Before & Afters) Push Notifications QR Codes Share/Social Media Skype/Virtual Consultations 16. Mobile App Loyalty Cards 17. GPS Checking In 18. Checking in with GPS Features Integrates with Facebook 19. Sell Gift Cards, skincare products, retailproductsViaPaypal Integration 20. PushNotifications 21. PushNotifications97% Open Rate 22. Email Blasts4% Open Rate 23. QR Codes 101 24. QR CodesMarketing StrategyIt is one the most effective marketingtool that connects you to your patientsQR Codes are Immediate Connectors 25. Local App Examplesfor Print Ads 26. QR Codes & Videos 27. Your QR Brand Dominates 28. DEMOGRAPHICSWho are your patients? 29. Summarize Mobile Media Most Effective Advertising in our Mobile world Increases your brand awareness Improves Patient Services Gives your practice a competitive edge Gives your practice immediate feedback from yourpatients on your services and products Encourages your patient to share their experience withfriends on social networks 30. Apportunity