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Introducing motorcityarabia.com September 2015 Subtitle to go here

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Introducing motorcityarabia.com

September 2015

Subtitle to go here

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Bahrain

OmanSaudi Arabia

Kuwait

UAE

Qatar

introduction

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Bahrain

OmanSaudi Arabia

Kuwait

UAE

Qatar

3

motorcityarabia.com is an online service created especially to cater for people in the Middle East.

An interactive one-stop site for all their motoring needs.

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www.motorcityarabia.com+

4

World economic growth, 2015

(GDP real % change, year on year)

North America

3.2%

Eastern Europe

1.0%

Sub-Saharan Africa

4.5%

Latin America

2.2%

Western Europe

1.4%

Asia & Australasia

4.3%

Middle East &Northern Africa

3.5%

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www.motorcityarabia.com+

Global e-commerce sales

5

North America12.5%$419.53bn

Central Eastern Europe 20.9%$48.56bn

Latin America 22.1%$45.98bn

Western Europe 14.0%$291.47bn

Asia & Australasia 4.3%$388.75bn

Middle East &Africa

31.0%$27.0bn

Global 17.1%$1,221.29bn

Indications are that the over the next five years MENA will see the biggest growth in e-commerce globally

Middle East World Average Rest of world30%

60% 48.1%

42.3% 42.1%

Internet Penetration in the Middle East2014

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Bahrain

OmanSaudi Arabia

Kuwait

UAE

Qatar

the market

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www.motorcityarabia.com+

e-commerce in the gulf region

3.0m

1.2m2.0m

2.6m18.3m 8.8m

UAE has the highest percentage

of internet users per capita who

shop online, compared to other

countries in the Middle East

The estimated number of

e-commerce users in the Middle East

90 million

of internet users in the Gulf regularly use the internet to

purchase or research products

33% Saudi Arabia has the

second largest e-commerce market in the GCC followed by Qatar, Kuwait,

Bahrain and Oman

c.$520m

of adult internet users in Saudi Arabia buy

products and pay for services online (3.1m people/

12% of the population)

39%

# of internet users

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Mastercard online shopping behaviour study(1) Research firm Frost & Sullivan.

access internet to shop

42%made an online purchase during the three months prior to the study

69%

use the internet

from their mobile phone

compared to 74% over

past 2 yearsof all cars

globally will be sold online by 2020

5%

c3.9m vehicles sales looks set to grow to c7.0m by

2020

More thanmade a purchase from their mobile during the three months prior to the study

1 in 3 say convenient payment facilities are critical when shopping online

71% 90%

emarketer.com

Smartphone users will increase from 1.6 billion in 2014 to over 2.1 billion in 2016.

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It is no longer enough to simply provide a one dimensional service, today’s customer is tech-savvy, market aware and demands more.

how the landscape has changed

word of mouth

billboards

$$salesman

traditional media advertising

$$$Expert reviews???

consumer reviews

magazines &classifieds

pricing tools & calculators

social media sites

Blogs

@

mobile accessresearch websites

chat

SEARCH

OEM dealer websites

research websites

THEN NOW

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unique challenges for our business and industry

Sees Ad on TV Go Directly

to

Choose right

dealership

Go to dealershi

p

Purchases Car

Send to phone

Life Distraction

…?

Dealership reviews

Search for New Car

Mobilecityarabia.com

$$

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Bahrain

OmanSaudi Arabia

Kuwait

UAE

Qatar

what we offer our users

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insure

fill out one form to compare real,personalized quotes from top carriers.

finance

fill out one form to compare real,personalized quotes from top carriers.

motorcityarabia.com is an online site created especially to service the people in the Middle East – locals and Expats – in all their motoring needs.The main language for the site is Arabic but it can be easily switched to the English version. The purpose of the site is to enable users and visitors to list or search our extensive new, used and certified pre-owned database of cars, search and compare insurance quotes and finance options.

www.motorcityarabia.com

sellindividuals and dealerships will be able to list their cars under pre-defined and customizable packages.

buybrowse and filter through an extensive database.motorcityarabia.com connects the two parties together.

We aim to be the leading and largest online used/new car site in the region.

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click and connect…

Click for new cars, used cars, certified cars

Search

Best price

Compare

Finance

Insurance

Dealer offers

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click and connect…

Online tools are interactive; 1 form, one time

Deals

Calculators

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Customers want options and information

deal of the month

special finance offer

Car finance calculators

Apply for finance1000 75000 GO

How much can you afford to spend on a new carSelect by price

from to

1000 75000 GO

How much can you afford to spend on a used carSelect by price

from to

Budget tools

compare cars