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the first deck in the Cloud series for a meeting called Cloud1. This presentation lays down the principles for the open source Cloud of Knowing project. Chris Arning presented a deck about the semantic web. There were 4 of us who went! It was an inauspicious start for a group which drew in some seriously bright people and got asked some fundamental questions. There was no budget, no confidentiality clause. Any presentation made was put on a webjam so anyone could see it. That's how the project began.
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Cloud of Knowing set up
Analysis and Interpretation: The cloud of knowing
how it started
Can they be brought together?
TextAnalytics
Research
E-Anthropology E-ethnography
Is it bricolage? Ie an acceptableMethodology?
Or is it picking dead stuff‘because it looks interesting’?
Textual analysis on the web – how good is it?
RSS feeds Tagging Key words searches
Dodgy social media measurement techniques Eg deduct neutral tweets and subtract
negative tweets from positive ones. That’s the score!!
Some questions about the originators
Who are they, where are they from and how did they come to post this content?
What did they mean? Which audience were they writing for? What is the context? Are they being paid? Is this their genuine opinion or are they
stooges – marketing constructs?
Who do they represent?
Themes to resolve
How to source and structure textual web content (and other media forms as well)
How to validate it What if we worked with other web users
what would we get them to do? How do we sort and grade content? How do we sort and grade web users?
Grab bag of issues
Sourcing – RSS feeds Hunting – recruiting webusers to go
taggin Grading – recruiting webusers to grade
what comes in Profiling – using scoring models as in
direct marketing profiles
Open source approach
Work on it together because the issues are too big for any one research agency
