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I've lived in Bogotá for over 10 years
7.8 million citizens
Source: Secretaría distrital de planeación 2014
More than 5,000 neighborhoods
25% of Colombian GDP
Source: Dane 2013
Beautiful people
Trending place ;)
Sure we have problems
Underground economy
Limited sources of income
We don't have a sense of belonging
With our background in digital media …
Our cities lack digital information platforms
Sure we have yellow pages and city guides
And there's Foursquare and Yelp (in some cities)
And there's also the single serving app explosion
But these information platforms are not built for all citizens
We are building a digital information platform
For anyone, anywhere in the city
CÍVICO is build in two phases
Phase 1 : Crowdsourcing
Collaborators + Missions + Points + Rewards
More than 6,000 collaborators
They are building their city
Gender62% female38% male
Age56% - 21 - 35 years25% - 16 - 20 years
Income level52% medium
26% low16% high
Education50% going through college
25% technical degree16% high school degree
Current status31% works and studies
29% studies29% works
Active Collaborators6,458
Our collaborators…
Our crowd in the city
We've mapped more than 100,000 places in Bogotá
The entire city is covered
More than USD $80,000 redeemed in gift cards
Phase 2 : Digital information platform
Crowdsourcing + Creation + Aggregation + Curation
We integrate multiple information categories to enhance the city
experience, such as places, news, events, weather, police, deliveries,
movies and public transportation amongst others.
We build a real time city for each person
Over 700,000 citizens in Bogotá use it every month
And we are solving their information needs
We just launched phase 2 in Santiago…
...and are starting to Crowdsource México City
We believe in smart cities
Cities where smart means availability of information for all
And the smart way to build them is with its citizens
Let's Crowdsource our cities