Presented by:Tanuja PawarVivek Nair

INTERNATIONATIONAL BUSINESS

FOODPRO Pvt. Ltd.

FOODPRO Pvt. Ltd.

Pro-m’eat

Our  vision is to be recognized for our quality on an international scale.

The mission is to promote meat exports worldwide and to consolidate our product in the markets where it is currently exported.

Our Vision and Mission

•People are more conscious about healthy and hygienic food.

•Good quality at low cost

•High initial investment

•Heavy maintenance

•People in these countries are more prone to meat consumption

•Tremendous hope for this particular industry

•Competitors in the market in both these countries

•Government policies

Strength WEAKNESS

THREATSOpportunity

SWOT Analysis

Poultry

Meat

PRODUCT

IRAQ CURRENCY

د. عIRAQI DINARS

UNITED KINGDOM

Pound

PRICE

1 INR = 23.71 IQD 1 INR = 0.013169 GBP

1 GBP = 75.94 INR 1 IQD = 0.042067 INR

IRAQ

Baghdad

Kut

Tikrit

Al Basrah

UNITED KINGDOM

London

Manchester

Liverpool

Glasgow

PLACE

PROMOTION

Communication Channels. ( Media, Newspaper, etc.)

Coupons

Distribution Channels. ( Distributors, Wholesalers, Retailers,

etc. )

SLEPT-W ANALYSIS• Socio-cultural

UK

Food habits: People are food savvy and are prone to take all types of food.

IRAQ

Food habits: Vegetables,lamb,rice,yogurt. Enjoy cooking fruits with beef and poultry.

• Legal

UK

With in the UK, there are two types of laws Criminal Law Civil Law

Iraq

At the time of registration, the

exporting company must describe its

activities with the term "General

Trade“:Law of Commerce No. 30 (1984)

The company must register with the

Customs:

Law of Customs No. 23 (1984)

• Economical

Iraq:Iraq's economy is dominated by the Oil sector, which is 95% of foreign exchange earnings. 

UKUK is today the sixth-largest economy in the world and the third-largest in Europe after Germany and France.

• Political

UKThe United Kingdom is a unitary state under a constitutional monarchy. IraqThe federal government of Iraq is defined under the current Constitution as an Islamic, democratic, federal parliamentary republic.

Technology

UKHighly developed technology

IraqThe technology of Iraq is not that sound as main Trade is basically for petrolium and oil.

World Trade Organisation (WTO)

UKUK is a part of WTO

Iraq Iraq is not member of WTO

Forward Integration

o Value added Ethnic Indian meat products like Kabab, Korma etc.oDairy Products

Backward Integration

o Growing Cattleo Installing processing Units o Expanding business to Middle-east countries

FUTURE PLANS

www.themeatsite.com

www.iaiexpo.co.in

www.commerce.nic.in

www.docstoc.com

www.foreign-trade.in

REFERENCES