Marketing Plan 2015

This brings us to an explanation of the Forever Living Products Marketing Plan. Our Plan is based upon the philosophy that by “helping others get what they want, you get what you want.”

To understand the progression within the marketing plan, it’s important to know that all achievements are based on case credits. A case credit is a value that is assigned to each product. As the various products are purchased, the case credits are accumulated to determine qualification for advancements and incentives. Case credits are proportionate to the price of the product: the higher the price, the higher the case credit. Currently, one case credit is equal to 145 $ dollars wholesale.

The marketing plan provides 2 tiers of discounts and 6 types of bonus. Upon joining, you become a Novus Customer and purchase product at a discounted price of 15% less than retail. When you have purchased 2cc within any two consecutive month period, your status changes to that of Wholesale Qualified Distributor and your discount permanently increases to 30%, plus you can receive additional discounts and bonuses of up to 18%.

Your earnings begin as you retail the products. As a Wholesale Qualified Distributor, when you are credited with a Company website retail order, you will be paid a retail profit of 30% plus a Personal Bonus of 5 to 18% (depending upon your sales level); and when Novus Customers that you personally sponsor order, you will be paid a Novus Customer Profit of 15% plus a Novus Customer Bonus of 5-18% -- until such time that they become Wholesale Qualified Distributors. The retail and Preferred Customer profits are paid to you every 10 days; the Personal and Novus Customer Bonuses are paid on the 15th of the following month.

Now, let’s describe how you progress in the plan and increase your earnings. In addition to your sharing the products with your friends, you can give them the opportunity to earn some extra money sharing the products with their friends. Soon, you have a network of friends using and recommending the products; and all of their case credits combined with yours help you earn more. The case credits of your network are accumulated over a period of two months to determine when you earn more. When you reach 2 case credits, you are given the title of Assistant Supervisor and begin to purchase product at a 35% discount of the suggest retail price. When you do 25 case credits, you become a Supervisor and purchase at a 38% discount. To illustrate, suppose you and your friends each had case credits as indicated in this diagram, the total being 12.5 in a month. If you were to do that during the second month as well, you would have a 2-month total of 25, and would qualify as a Supervisor. At 75 case credits, you are an Assistant Manager and your discount jumps to 43%. At 120 case credits, you become a Manager receiving the top discount of 48%. One reassuring aspect of the plan is that once you achieve any Personal Discount level, you do not have re-qualify for it in the future.

In addition to the profit your earn as a result of your discounted price, you receive a Novus Customer Bonus. This ranges from 5 to 18% depending upon your current level. It’s paid to you on the retail value of purchases made by your personally-sponsored Novus Customers up until the time they become Wholesale Qualified Distributors.

Still another bonus is the Group Bonus, which you can receive after achieving the level of Supervisor. This Bonus is paid based upon the level of your personally-sponsored distributor lines in relation to your personal level. For example, if your were a Manager, you could qualify to receive a group bonus of 13% on your Assistant Supervisor lines; 10% on your Supervisor lines; and 5% on your Assistant Manager lines.

There are some requirements to qualify for the Discounts and Bonuses we have described. In order to receive the Distributor Discount and Novus Customer Bonus, you must be Wholesale Qualified (keep in mind that, once you have become Wholesale Qualified, you are Wholesale Qualified for life). In order to receive the Group Bonuses, you must also be Active during the month in which those bonuses were generated. You are considered Active when you and your Novus Customers order at least 4cc combined (you must order at least 1cc yourself).

Once you reach the level of Manager, a whole new set of income opportunities are made available to you. The first is the Leadership Bonus. You receive Leadership Bonus for developing Managers under you. Basically, you receive 6% of the volume generated by your first-generation Managers’ group volume to the next Manager downline , 3% of your second-generation group volume to the next Manager downline , and 2% of your third-generation group volume. After that, you can work to achieve Eagle Manager, the Car Bonus, an all-expense paid trip to the Global Rally every year, earn your portion of the Chairman’s Bonus and the Gem Bonus (which adds up to an extra 3% to your Leadership Bonuses).

Now that we have overviewed the marketing plan, let’s describe how to make it work for you. The first step is to use and share 4cc of product per month; then sponsor and teach others to do the same. If you do this, you can expect an exponential growth that may surprise you. Let’s do the math. Here you are with 4cc. You sponsor 5 people, who each use and share 4cc; this gives you an additional 20cc for the month. They each sponsor 3 people; giving you an additional 60cc; each of those sponsors 2 people each; which gives you an additional 120cc. You started with 4 and are now over 200 per month.

Now that we have overviewed the marketing plan, let’s describe how to make it work for you. The first step is to use and share 4cc of product per month; then sponsor and teach others to do the same. If you do this, you can expect an exponential growth that may surprise you. Let’s do the math. Here you are with 4cc. You sponsor 5 people, who each use and share 4cc; this gives you an additional 20cc for the month. They each sponsor 3 people; giving you an additional 60cc; each of those sponsors 2 people each; which gives you an additional 120cc. You started with 4 and are now over 200 per month.

Thousands upon thousands of individuals just like you have succeeded with Forever, and we know that, with our plan, you can achieve any income level for which you have the ambition to work. We’ll end with a short video of one of our distributors.

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