Held Hostage By Old Mental ModelsBreak away with a new mental model

What Are We Talking About?

1. Held hostage implies a person or entity held captive by mental models that the are no longer recognized as functional.

2. Mental models are information processing and external cognition

3. Cognition is that which comes to be known, as through perception, reasoning, or intuition; knowledge.

What Creates Mental Models?

Learning +Experience +Environment +Relationships =

Mental Models That Create Our Individual & Collective Realities

The Realities Have Changed…

1. Because we are now learning from each other’s experiences

2. Because the learning environment is no longer contained in rooms or institutions

3. Because the learning influences are driven by social relationships

4. Because relationships are formed around social objects

The Internet Fueled The Changes

@JDeragon

Before The Internet After The InternetInformation was limited Information is abundant

Information is controlled Information isn’t controlled

You paid for information Information is free

Knowledge is repeated Knowledge is created

You created things to sell You created value to share

Markets targeted you Markets engaged you

Media created by the few Media created by the many

And Our Mental Models Changed

What we learned in the Industrial Era has to be unlearned in the Social Era.

Unlearning what we thought worked before means we now have to learn new mental models thatwork today.

The Social Era Is About New Mental Models

Mental Models Have Shifted

@JDeragon

Industrial Era Social EraProduce More Things Produce More value

Chase The Profit Fulfill The Purpose

Do Meaningless Things Do Meaningful Things

Competition is Good Collaboration is Better

Managing Silo Results Managing Symmetry

The Top Knows Better The Crowd Knows More

Measure Tangible Results Measure Intangible Value

and business has changed

@JDeragon

so the rules for creating value have changed

this is causing a shift…..

@JDeragonthat old mental models resist …..

Being Held Hostage By Old ModelsYou can’t create and enjoyabundance until you let go of old mental models.

Abundance is co-created from those who have transitioned to the new mental models.

You can’t make the transition until you break away from being held hostage by the old mental models.

The New Mental Models Are..• You no longer need a job to work• Work is not contained in buildings but in

minds• Power is in the network not the person• Leadership is in the ideas not the titles• Management’s role is to create symmetry• Customer are co-creators, not targets

Changing Business as Usual to…..

Unusual Business Models…. • Business value and meaning stems from

purpose • 80% of the value is created by intangibles• Intangible assets create business results• Enable the assets to improve the results• Synthesis is more important than analysis• Abundance comes from improved thinking

not productionThat Require New Mental Models

Break away from old mental models

Become a Smarter Company and learn how to create a new mental models of abundance from intangible value that

produces tangible results.

Learn more from Smarter Companies

www.smarter-companies.com

@JDeragon