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A Business Model for Sustaining Our Corporation, Our Planet, and Ourselves S.O.S Save Our Society I - We, Inc. Faith Popcorn 1

Horst Keynote

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Page 1: Horst Keynote

A Business Model for Sustaining Our Corporation,

Our Planet, and Ourselves

S.O.SSave Our Society

I - We, Inc.

Faith Popcorn

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THE ELEMENTSTHE BODY IS AN ECO-SYSTEM

When we pollute our natural elements, we are endangering human and planetary sustainability.

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The Science of 350The Most Important Number on the Planet

350 parts per million is what many scientists, climate experts, and progressive national governments are now saying is the safe upper limit for C02 in our atmosphere.

Accelerating arctic warming and other early climate impacts have lead scientists to conclude that we are already above the safe zone at our current 392 parts per million.

The planet currently has 392 parts per million CO2 - and this number is rising about 2 parts per million every year.

Unless we are able to rapidly return to below 350 parts per million this century, we risk reaching tipping points and irreversible impacts such as melting of the Greenland ice sheet and major methane releases from increased permafrost melt.

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Researchers at two major laboratories found an average of 200 industrial chemicals and pollutants in umbilical cord blood from 10 babies born in August and September of 2004 in U.S. hospitals.

The Environmental Working Group, Body Burden - the Pollution in Newborns

Chemical Kids?

The umbilical cord blood of these 10 children harbored pesticides, consumer product ingredients, and wastes from burning coal, gasoline and garbage.

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Stanford University Study on Newborn Babies to Analyze for Pesticides

1. Blood samples were taken from newborn babies.

2. Three days later, researchers performed careful, neurological examinations. (Researchers did not know which babies were tested for pesticides. )

3. At three days old, there was a clear correlation that the higher the levels of pesticides, the more likely the baby was to have abnormal neurological exams.

The Organic Center

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California Proposition 65 Warning:

WARNING: This product contains chemicals known by the State of California to cause cancer and birth defects or other reproductive harms.

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KIDS ABSORB AND RETAIN EVEN MORE TOXINS

Children absorb about 50% of the lead they are exposed to

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1 out of 2 men will be diagnosed with cancer

A CRUDE REALITY

5% of diseases are genetically inherited

1 out of 3 women will be diagnosed with cancer

95% of diseases are triggered by environmental toxins

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BETTER PLANET SPECIAL ISSUEDiscover May 2008

“Present in everyday items like panty hose and perfume … baby rattles and billiard balls, plastics are so ubiquitous we seldom give them a second thought. Yet they pose problem both familiar and unfamiliar.”

“Chemicals leaching out of plastics may reshape not only your children but your children’s children.”

“If plastic harms, it does so by stealth: by mimicking our own hormones, by scrambling signals during development, by stimulating our own pathways excessively.”

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as new alarm bells link chemicals and cancer, medicalmainstream advocates organicCarcinogens and toxins from food, water and the air expose Americans to “grievous harm” due to outdated lawsand weak regulation, the President’s Cancer Panel said in a 240-page report released May 6.

“The true burden of environmentally induced cancer has been grossly underestimated. With nearly 800,000chemicals on the market in the United States, many of which are used by millions of Americans in their dailylives and are understudied and largely unregulated, exposure to potential environmental carcinogens iswidespread,” said panel members Dr. LaSalle Leffal, Jr., an oncologist and professor of surgery at HowardUniversity, and Dr. Margaret L. Kripke, an immunologist at the MD. Anderson Cancer Center in Houston, in aletter to President Barack Obama.

The advisory panel placed particular emphasis on the acute risks of environmental exposure to children. “To adisturbing extent, babies are born ‘pre-polluted,’” the panel said.

The panel, quoted in the New York Times as the "Mount Everest of the medical mainstream", recommended thatconsumers choose “food grown without pesticides or chemical fertilizers and washing conventionally grownproduce to remove residues. Similarly, exposure to antibiotics, growth hormones and toxic run-off fromlivestock feedlots can be minimized by eating free-range meat raised without these medications.”

The Organic Trade Association praised the report.

“OTA is gratified to see a prestigious scientific panel recognize what the organic farmers and the organiccommunity have realized about environmental health and organic agriculture for decades, and we applaud themfor taking on this critical issue,” saidOTA Executive Director Christine Bushway in a statement.“Organic production and processing is the only system that uses certification and inspection to verify that thesechemicals are not used on the farm all the way to our dinner tables.”

Among the panel’s recommendations:

Remove shoes before entering the home to avoid tracing in toxic chemicals such as pesticides

Filter tap water

Microwave food in ceramic or glass instead of plastic containers

Reduce radiation from X-rays

Check radon levels in homes

Use stainless steel, glass or BPA-free plastic water bottles

The report could add weight to California Democratic Sen. Dianne Feinstein’s proposal to ban BPA from foodand beverage containers.

The panel singled out BPA as one substance that remains unregulated “despite the growing link between BPAand several diseases, including various cancers.” the panel also said the public should be made aware of thedangers of manufacturing by-products such as formaldehyde and benzene from car exhaust.

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The entire U.S. population is exposed on a daily basis to numerous agricultural chemicals.

Many of these chemicals are known or suspected of having either carcinogenic or endocrine-disrupting properties.

Exposure to pesticide, insecticide, herbicide and fungicide chemicals have been linked to brain/central nervous system, breast, colon, lung ovarian, pancreatic, kidney, testicular and stomach cancers, as well as Hodgkin and non-Hodgkin lymphoma, multiple myeloma and soft tissue sarcoma.

Exposure to pesticides can be decreased by choosing foods grown without pesticides or chemical fertilizers.

2008 - 2009 ANNUAL REPORTPresident’s Cancer Panel

Exposure to antibiotics, growth hormones, and toxic run-off from livestock feed lots can be minimized by eating free-range meat raised without these medications.

Individuals also can choose products made with non-toxic substances or environmentally safe chemicals.

ASSESSMENTS:

RECOMMENDATIONS:

http://deainfo.nci.nih.gov/advisory/pcp/pcp.htm15

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Face Facts:

Every day, we use as many as 25 personal care products on our bodies, from shampoo to deodorant, to face cream and make-up. Some chemicals in these products are linked to cancer, birth defects and infertility - and most have never been evaluated for health and safety at all. These chemicals are getting into our bodies, can be passed on to developing babies and can cause health impacts at very low doses.

We have a right to safe and healthy beauty products.

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WHY CERTIFIED ORGANIC?

The organic industry has grown from $1 billion to over $35 billion in ten years. It is projected to grow to $63 billion by 2012.

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Over 1 Bil l ion Pounds of Active Ingredientsin Pest i c ides Used Each Year in the U.S.

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Photo Courtesty of Yann Arthus-Bertrand’s Film “HOME”

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Photo Courtesty of Yann Arthus-Bertrand’s Film “HOME”

MONO CROP

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Photo Courtesty of Yann Arthus-Bertrand’s Film “HOME”

Industrial fertilizers have more than doubled the release of nitrogen and phosphorus into the environment causing widespread water pollution, degrading numerous lakes and causing “dead zones” in coastal oceans

Synthetic fertilizers consume massive amounts of petroleum

One ton of ammonium nitrate fertilizer creates 6.7 tons of greenhouse gases

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A majority of epigenetic changes linked to overweight, obesity, and diabetes happen within the womb during fetal development and of these, many are driven by exposures to environmental endocrine disruptors

Over one-half of the most widely used pesticides on the market today are known endocrine disruptors, including nine of the ten pesticides accounting for the largest share of overall pesticide dietary risks

The average person is exposed to 10 to 13 pesticides each day via food, beverages, and drinking water (the annual results of the USDA’s “Pesticide Data Program”). Fresh fruits and vegetables and beverages, including milk and drinkingwater, account for most of these exposures

That First Step: Organic Food and Healthier FutureChristine McCullum-GomezCharles BenbrookRichard Theuer

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SOIL NUTRITIONIf soil is depleted of nutrients,

so is the food which grows on it

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Organic agriculture allows crops to develop deeper roots due to enriched soil fertility, increasing organic matter as well as storing carbon underground

Conventional farming utilizes synthetic fertilizers which cause crops to grow fast and develop short roots

Increased organic matter retains more water in the ground and provides for higher yields during periods of drought and flooding.

Synthetic fertilizers do not contain organic matter.Pesticides, insecticides and herbicides destroy organic matter in soil, as well a pests and weeds.

SOIL NUTRITIONORGANIC CONVENTIONAL vs.

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ORGANIC FARMING CAN FEED THE WORLD

Extensive research has shown that organic farming can produce as much and sometimes more yield than conventional farms

In developing countries, organic systems are shown to produce 80% more than conventional systems

Based on average yield ratios, on a global per capita basis, organic methods could produce enough food to sustain the current human population using the same amount of farmland

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ORGANIC FOODS CONTAIN 30% MORE ANTIOXIDANTS COMPARED TO CONVENTIONAL

The Organic Center

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0

1.25

2.50

3.75

5.00

Conventional Organic

BLACK CUMIN SEED OIL

ORAC VALUES

Oxygen Radical Absorbance Capacity (ORAC)is the method of measuring antioxidant capacities of different foods

1.37

4.33

Intelligent Nutrients Research

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VARIATION IN MINERAL CONTENT IN LETTUCEFIRMAN E. BEAR REPORT, RUTGERS UNIVERSITY

PERCENTAGE OF DRY WEIGHT ORGANIC NON-ORGANIC

Total ash or mineral contentPhosphorous

MILLEQUIVALENTS PER 100g DRY WEIGHT

CalciumMagnesiumPotassium

Sodium

24.48 0.43

71.049.3

176.512.2

3716951660

0.19

7.01 0.22

16.013.1

53.70.0

6193

0.00

TRACE ELEMENTS (Parts per million dry matter)Boron

ManganeseIron

CopperCobalt

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PLANT CHEMISTRY VERSUSSYNTHETIC CHEMISTRY

Synthetic chemistry cannot duplicate the complexity found in Nature. Plants create many phyto-chemicals, including these isomers, which even modern science cannot synthesize.

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The Seven Senses

#1 Sound

#2 Touch

#3 Sight

#4 Taste

#5 Smell

#6 Intuition

#7 Self-realization

The Sensory SystemMind/Body Relationship 1. Receptor Cells receive the

sense messages

2. Glomerulus and mitral cells interpret the sense message

3. Limbic System is the memory storehouse of all sensory experiences - memories and emotions.

4. Olfactory Cortex distinguishes the messages.

5. Hypothalamus is the activator of the pituitary and endorphins.

6. Neocortex the area of the brain involved with intellect and its emotions, it’s pleasure and pain body.

7. Pituitary releases chemical messages into the bloodstream to activate hormones.

8. Thalamus is the incubator of T-cells and activators of neuropeptides.

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flavor-aromatherapy ™

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flavor-aromatherapy ™

Changes in Brain Activity During Aroma Testing

When subjects sniffed samples of Rosemary Oil, or an energizing composition, there was a significant increase in alpha brain activity. This reaction is similar to the effect causing a stimulating task.

When asked to smell Jasmine, or a calming composition, there was a significant decrease in alpha brain activity, similar to the effect of a relaxing task. These patterns can provide evidence about calming and stimulating properties of oils and blends.

Increase

Rosemary Oil

Calming Composition

Energizing Composition

Jasmine

Decrease

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C E R T I F I E D O R G A N I C

BODY C AREC E R T I F I E D O R G A N I C

HOME H YGIENEC E R T I F I E D O R G A N I C

LIP DELIVERY NU TRIT ION®

C E R T I F I E D O R G A N I C

F UNC TIONAL FOODSC E R T I F I E D O R G A N I C

SKIN C ARE

C E R T I F I E D O R G A N I C

PE T C AREC E R T I F I E D O R G A N I C

LOVE THER APY™

C E R T I F I E D O R G A N I C

NU TR ACEU TIC AL SUPPLEMENT S

C E R T I F I E D O R G A N I C

MULTI-F UNC TIONAL AROMATIC SC E R T I F I E D O R G A N I C

SC ALP AND HAIR C AREC E R T I F I E D O R G A N I C

MATERNAL AND BABY C ARE

G L O B A L A P O T H E C A R Y

R E T A I L S T O R E

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Intelligent Nutrients corporate home

in Minneapolis is affectionately called “The IN”.

E X P E R I E N C E T H E I N

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The Intelligent Nutrients Learning Retreat offers

many opportunities for growth and renewal in nature.

D O W N T O E A R T H

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INTELLIGENT NUTRIENTS LEARNING RETREAT CENTER

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The Intelligent Nutrients Learning Retreat and Certified Organic Farm.

N A T U R E I S O U R

G R E A T E S T T E A C H E R

I became a certif ied organic farmer for two reasons. The f irst was to understand deeply the interconnection between soil, seed,

water, sun and air—the elements of life. By doing so I developed enormous respect and admiration for the certif ied organic

farmer who provides the most nutritional and purest foods available today. The second is to supply Intelligent Nutrients with

certif ied organic ingredients, which globally are in shortage. To reduce my carbon footprint, I incorporated solar, wind and

geothermal energy and electric vehicles throughout our nature preserve.

Yours in service for a restored and non-violent planet,

Founder of Intelligent Nutrients

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Meet the world’s first certified organic food based,

cosmetic preservative system.

P R E S E R V A T I O NW I T H O U T R E S E R V A T I O N

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H.M.R. ORGANIC PLANTATION

LIVING OFF THE GRID

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TESLA ROADSTER

• 100% Electric• 0–60 mph under 4 seconds• 135 MPG Equivalent• 245 Miles Per Charge• Less Than 2¢ Per Charge

TESLA MODEL S

• 100% Electric• 300 Mile Range• 40 Minute QuickCharge• Seats 7 People• 0-60 in 5.6 seconds

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Intelligent Nutrients purchases Renewable Energy Credits (RECs) on behalf of the manufacturing of ALL our products .

100% of the energy used to create ALL Intelligent Nutrients products is offset with 100% renewable energy.

Intelligent Nutrients purchases 100% wind energy for its corporate headquarters.

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All products can then be divided into three categories:

Products of Consumption, such as cleaning chemicals, shampoos, and packaging materials, are made from biological nutrients and designed for safe disposal into the natural environment.

Products of Service, such as cars, washing machines, and televisions, are made from technical nutrients and designed to provide a service to users and then get recycled.

Unmarketable Products, such as hazardous waste, cannot be consumed or used in an environmentally sound way, and should be discontinued and substituted at the earliest possible time.

Biological Cycle Technical Cycle

Productof

Consumption

Productof

Service

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We package our products in a way that makes them recyclable. Everything can easily be recycled at home.

Intelligent Nutrients packaging is:

• 100% Post Consumer Recycled (PCR) PET for our sprayer packaging

• Fully recyclable airless packaging for our hair care, styling, and skin care

• Fully recyclable glass packaging for our aromatics and skin care

• All our unit cartons are made with a minimum 55% PCR paperboard certified by the Forest Stewardship Council (FSC)

• Our shipping cartons are recycled and fully recyclable

• Our printed, take-home collateral materials are produced with 100% PCR paper.

Intelligent Nutrients uses 57% glass versus plastic in product packaging

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WALKING THE GREEN WAY

This is about how we live our lives.

What’s better for us personally is better for our customers and better for the planet.

It’s also better for business.

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The earth does not belong to us, we belong to it and we borrow it from our children.

WE MUST RESTORE THE PLANET.

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Success is measured not by dollars,

but by endorphins.

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INTELLIGENT NUTRIENTSC E R T I F I E D O R G A N I CH E A L T H A N D B E A U T Y

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•Vibrational Zone 1 - The Ground Center

This is the vibrational zone of stability, survival and safety.

•Sense: Smell Element: Earth

•It’s functions determine our ability to stand firm -- being grounded and centered, solidity, stability, groundedness and body-conscious. Balanced State Imbalanced StateSecure FearBrave StressNurtured HyperactiveContent HypertensionSatisfied InsomniaPeaceful Hateful

•The physical regions are located and its vibrational center is at the bottom of our spine. It relates to the reproductive organs in women, prostate in men, feet to knees, back of legs, hips, thighs, veins and arteries in our lower limbs, hamstrings and lower colon. These regions are physically effected in balanced and imbalanced states.

Vibrational Zones and Its Functionsaccording to Ayurvedic medicine

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Vibrational Zones and Its Functionsaccording to Ayurvedic medicine

•Vibrational Zone 2 - The Pleasure Center

This is the vibrational zone of reproduction and survival of the species and it is known to be related to all addictions.

•Sense: Taste Element: Water

• The functions controlled by this vibrational zone are hormone control and libido.

Balanced State Imbalanced StateSensual Stimulation & Satisfaction AddictionsContent within ourselves and others Fear of aging Dissatisfaction Hatred/Cruelty Lack of discipline Impotency Infidelity

•The physical region govern are the female reproductive organ, the male prostate, the pelvis, the front of the legs, quadriceps, intestines, lower back. These regions are physically effected in balanced and imbalanced states.

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Vibrational Zones and Its Functionsaccording to Ayurvedic medicine

•Vibrational Zone 3 - The Digestive Center

This is the center related not only to the digest food but all sensory information and interpretation collectively. Also the area where energy is distributed to all parts of the body.

•Sense: Sight Element: Sun - Energy

•It’s function is digesting food, burning fuel and inner cleansing the body.

Balanced State Imbalanced StatePatience Anger Energetic LazyAssertive ImpatienceConfident Lack of ConfidenceStrength & Physical Power InsomniaEmotional Fortitude Procrastination

•The physical regions are the abdomen, behind the stomach, pancreas, spleen, the adrenal glands, the upper colon, the kidneys, the liver and the area above the navel. These regions are physically effected in balanced and imbalanced states.

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Vibrational Zones and Its Functionsaccording to Ayurvedic medicine

•Vibrational Zone 4 - The Heart Center

All the love songs and imagery referring to the heart as the center of all emotional activity are right on the mark.

•Sense: Touch - Feeling Element: Air

•It’s function rules breeding, nurturing, purification of blood, lymphatic flow, love and compassion.

Balanced State Imbalanced StateCompassionate UngratefulResponsible GreedyNurturing Mentally and Physically AbusiveHumor Overly talkativeLight-hearted Poor circulationHarmony w/Ourselves & Our Planet Unrestful/InsomniaSelfless Hypertension Criminal Tendencies

•The physical regions are the chest, heart, lung, lymphatic system, breast and the interior area above the diaphragm. These regions are physically effected in balanced and imbalanced states.

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Vibrational Zones and Its Functionsaccording to Ayurvedic medicine

•Vibrational Zone 5 - The Thymus Center

The source of all expression.

•Sense: Sound Element: Ether

•The function it rules is expression - in general and especially talking motivating the creative process.

Balanced State Imbalanced StateTrust Romantic CrushesDevotion Idolizing Creative RejectionAcceptance ParanoidPositive Dreams & Visions Non ability of expressionGreat Speaker/Performer DepressionGreat Scientist SleeplessnessGreat Political/Business Negative DreamsSpiritual Leader Lack of VisionGreat Teacher Pessimistic Judgmental

•The physical regions are the hollow of the neck, throat, ears, thymus, salivary glands, tongue, teeth and lymphatic nodes in the neck. These regions are physically effected in balanced and imbalanced states.

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Vibrational Zones and Its Functionsaccording to Ayurvedic medicine

•Vibrational Zone 6 - The Conscious and Subliminary Center of Information

Ability to be intuitive of information.

•Sense: Mind - Limbic System Element: Space

•It’s function rules the ability to balance between the left and right brain function. It rectifies faults in other centers, understands intuition, awareness and cognitive intellect. In Eastern Ayurvedic tradition it’s described as the “Third Eye,” which sees indiscriminately.

Balanced State Imbalanced StateWise AbsentmindedKnowledgeable UnawareGlobal Conscious Narrow-mindedInnovative EgotisticalRule breaker Self-centeredSpiritual Awareness

•The physical regions are the head, forehead, brain, hypothalamus, eyes, medulla oblongata and pituitary gland. These regions are physically effected in balanced and imbalanced states.

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Vibrational Zones and Its Functionsaccording to Ayurvedic medicine

•Vibrational Zone 7 - The Self-Realization Center

This vibrational zones is receptive to cosmic consciousness and is understanding the interconnection of all living beings on earth and its relationship with the universe.

•Sense: All Senses Element: Earth, Water, Sun-Energy, Air, Ether & Space

•It’s function rules self-realization, spiritual and universal consciousness.

Balanced State Imbalanced StateSpiritual nondiscrimination Spiritual discriminationNonviolence Spiritual superiorityInner Peace Insensitivity to other belief

systemsHappiness DepressionInner Harmony with All Claiming one’s relationship

to God is superior to others

•The physical region is on top of the head.

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C E R T I F I E D O R G A N I CM U L T I - F U N C T I O N A L A R O M A S

Seven scents for purity and enchantment from head to toe.

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Premiering the first multi-functional certified organic aromatics made

entirely from food-grade organic essential oils and flavors.

F R O M S E E D T O S C E N T

W I T H O U T S Y N T H E T I C S

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E v e r y t h i n g w e p u t i n a n d o n o u r b o d i e s m u s t b e n u t r i t i o u s a n d s a f e .

is that “f loral” or other “natural”

scents are rarely created from f lowers and plants. Rather they are

mimicked by chemical processes, which use harmful, synthetic

ingredients. By advertising fragrant ingredients using plant notes

such as neroli, lavender, and rose, consumers are deceived about

the true source of the fragrance.

Because the U.S. Food and Drug

Administration (FDA) does not require companies to disclose

ingredients in fragrance, granting them “trade secret” status, the

consumer rarely knows what ’s in their product . Unfor tunately,

f ragrances t ypically contain potentially toxic substances, such

as phthalates, which are known hormone disruptors, or other

harmful petroleum-based ingredients.

Intelligent Nutrients doesn’t use

any petrochemically derived ingredients; we use only the plants

themselves. Our aromatics are made with essential oils, the most

active part of plants, to enable multifunctional uses.

—rather than counter to

it—our aromatics attract, purify, stimulate, soothe and refresh,

instantly acting on both body and mind. Aromatics can also be used

to deodorize scalp and body, and add shine and condition to hair.

to be made

with certif ied organic food ingredients and f lavors; so pure we’ve

certif ied them with the USDA, the highest organic standard available.

And we fully disclose all our ingredients on the label.

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organic harmonics

cultural aromatics

ONENESS BIBLICAL JASMINAS

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organic harmonics

cultural aromatics

Agarwood oil Jasmin attar Heena attar Khus(Green) Kevra otto Sandalwood oil

CinnamonGalbanumLabdanumMyrrhSpikenardFrankincenseStorax

Jasmine SambacJasmine Grandiflorium

ONENESS BIBLICAL JASMINAS

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NUTRITIONAL CHEMISTRY

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Innovative use of seeds helps prevent premature aging.*

T H E S C I E N T I F I C B R E A K T H R O U G HT H A T H A R N E S S E S T H E E X T R A O R D I N A R Y A N T I - A G I N G , A N T I O X I D A N T P O W E R O F S E E D S

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E v e r y t h i n g w e p u t i n a n d o n o u r b o d i e s m u s t b e n u t r i t i o u s a n d s a f e.™

But what accelerates aging and leaves

our bodies vulnerable to disease is the stress that happens to our cells.

When we’re exposed to UV rays, pollution and other environmental

aggressors, free radicals are

produced. Free radicals attack our

cells, and in response, our immune

system kicks in and causes

inflammation. This inflammation

leads to premature aging.

Studies have found that antioxidants

absorb free radicals, thereby aiding

our immune system and helping to

slow down the degradation of our

cells—and the process of aging.

Introducing Intelligent Nutrients® Intellimune™ Oil and Intellimune™

Tablets, offering a super potent amount of antioxidants in a single

serving. Both are made from thousands of certif ied organic seeds

chosen for their extremely high antioxidant properties and blended

for a synergistically higher health potential. Cold-pressed without

chemicals or heat for integrity, efficacy, safety and purity.

Fruit and vegetable seeds are incredibly dense with antioxidants.

But to obtain the benefit of seeds, you must consume more than ten

pounds of fresh, organic produce per day!

plus omega

fatty acids—both shown to

aid in hair, skin, nails and

overall health.

Intellimune™ tablets are water-

soluble and work at protecting

the cells internally, while the

oil works at protecting the

fragile cell membrane. Take together to maximize the antioxidative

benefit of the whole seed—proven to be as high or higher than any

other product on the market today.

™ we’ve added

it to every hair, skin and body care product we make.

®

*ORAC (Oxygen Radical Absorbance Capacity) Value. Source: Intelligent Nutrients External Studies.The Dr. Arnold S. Leonard M.D. Cancer Research Fund www.aslcancerfund.org

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Oxygen Radical Absorbance Capacity (ORAC) is a method of measuring antioxidant capacities of different foods

The Dr. Arnold S. Leonard M.D. Cancer Research Fundwww.aslcancerfund.org

cornred grape

orangebroccoli

raspberryspinach

strawberrykale

blackberryblueberry

hemp meal extractblack caraway meal extract

green tea extractcocoa powder extract

blackberry meal extractstrawberry meal extractblueberry meal extract

RASPBERRY MEAL EXTRACTCRANBERRY MEAL EXTRACT

PUMPKIN MEAL EXTRACTGRAPE MEAL EXTRACT

BLACK CUMIN MEAL EXTRACT

0 5,000 10,000 15,000 20,000 25,000 30,000 35,000 40,000

Antioxidants (ORAC) in Foods and Seeds

ORAC units/100 gram

Intellimune Seed Oil Complex and Tablets

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I N T E L L I M U N ET R E A T Y O U R B O D Y E N D L E S S L Y

Intellimune ™ is a comprehensive internal/external support system

designed to be used in a variety of ways.

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SEEDS ARE INCREDIBLY DENSE WITH ANTIOXIDANTS

Both the oil and the water soluble flour of the seed are beneficial to the cell.

Oilprotects cell membrane

Flourprotects inner cell

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E v e r y t h i n g w e p u t i n a n d o n o u r b o d i e s m u s t b e n u t r i t i o u s a n d s a f e.™

™ of the Intelligent Nutrients ® brand,

upholding our belief that everything we put in and on our

bodies must be nutritious and safe. We include it in every

product we make and recommend using it alone to complete the

health equals beauty equation.

and help

f ight premature aging. One teaspoon

of Intellimune™ Oil provides as much

antioxidant power as 10 pounds of berries.

Help reduce

inf lammation, redness and aid in overall

skin health and appearance.

Help boost hydration with nutrient-

dense skin treatment—apply directly. Add to body and massage

oils.

Help reduce inf lammation and aid in scalp health

by applying directly before cleansing. Add shine and conditioning

by combing a few drops through dry hair as a super-nutrient

f inishing gloss.

Make a r itual of it : begin meditation, exercise, yoga

or evening IN-ventor y of

the day ’s events with a

healthy boost .

Drizzle over raw or cooked food adding

a nutritional kick to any snack or meal.

(To preserve the nutritional value,

do not heat Intellimune ™ Oil).

Keep a little in your purse for emergency

immunity aid at the f irst sign of cold or f lu.

Rub on the temples to relieve stress and

soothe nerves.

®

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Where health meets beauty.

L I P D E L I V E R Y N U T R I T I O N™T

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E v e r y t h i n g w e p u t i n a n d o n o u r b o d i e s m u s t b e n u t r i t i o u s a n d s a f e .

We ingest our lip products every time we lick

our lips. One of the fastest ways we absorb substances into our

blood is through sublingual assimilation. It only makes sense that

we formulate all lip products with nutrition, rather than harmful

synthetic ingredients such as petrolatum, mineral oil or lead.

an anti-

aging, synergistic blend of black cumin, pumpkin, red grape, red

raspberry and cranberry seed oils comprises 20% of the total

composition of our lip balm. The other nutritious food ingredients

are coconut, sunflower seed, castor seed and palm kernel oils. Lip

Delivery Nutrition™ — providing nutrition and antioxidants both

externally and internally every time you lick your lips.

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WARNINGLIPSTICK INGREDIENTS NOT RECOMMENDED FOR USE

CETYL LACTATE POLYDECENE TOCOPHERYL ACETATE ASCORBYL PALMITATE SYNTHETIC WAX SYNTHETIC BEESWAX CERAMIDE 3 TIN OXIDE ACETYLATED LANOLIN ALCOHOL MICA TITANIUM DIOXIDE IRON OXIDES BISMUTH OXYCHLORIDE VP/HEXADECENE COPOLYMER POLYETHYLENE ETHYLHEXYL METHOXYCINNAMATE CETYL ACETATELANOLIN OILARTIFICIAL FOOD FLAVORINGARTIFICIAL PERFUMESDIPENTAERYTHRITYL HEXAHYDROXYSTEARATE/HEXASTEARATE/ HEXAROSINATE,

POLYISOBUTENEOCTYLDODECYL STEAROYL STEARATEMYRISTLY LACTACTETOCOPHERYL ACETATEPROPYLPARABENOCTYLDODECANOL SILICA TRICAPRYLYL CITRATEOZOKERITEISONONYL ISONONANOATE PARAFFIN PHENYL TRIMETHICONE MICROCRYSTALLINE WAX (CERA MICROCRISTALLINA) OCTYL PALMITATE CAPRYLIC/CAPRIC TRIGLYCERIDE ASCORBYL PALMITATE TOCOPHEROL VANILLIN ACRYLATES COPOLYMER POLYETHYLENE TEREPHTHALATE STEARYL STEAROYL STEARATE

Mica, CI 77891 (Titanium Dioxide), CI 77491, 77492, 77499 (Iron Oxides), CI 15850 (Red 6, Red 7 Lake), CI 45380 (Red 22 Lake), CI 45410 (Red 28 Lake), CI 73360 (Red 30 Lake), CI 17200 (Red 33 Lake), CI 19140 (Yellow 5 Lake), CI 15985 (Yellow 6 Lake), CI 42090 (Blue 1 Lake), CI 77163 (Bismuth Oxychloride), CI 75470 (Carmine)CARMINE (CI 75470); RED 21 LAKE (CI 45380); YELLOW 10 LAKE (CI 47005)

*Lead is a byproduct of heavy metals, mineral-based colors, synthetic dyes and artificial colors

*Heat treated and irradiated mineral colors are extremely toxic

After a review of the world’s bestselling, luxury and mass market lipsticks, we discovered many used the same coloring agents, petrochemical-silicone ingredients, and artificial aromatics and flavors. Often times, ingredients decks are so hard to read, we listed them for your reference so that you can make intelligent choices.

Ingredients found in a top-selling lip plumper:Hydrogenated Polyisobutene; Tridecyl Trimellitate; Polyglyceryl-2 Diisostearate; Octyldodecyl Stearoyl Stearate; Menthone Glycerin Acetal; Vp/Hexadecene Copolymer; Pentaerythrityl Tetraisostearate; Microcrystalline Wax (Cera Microcristallina); Octyldodecanol; Trimethylolpropane Triisostearate; Silica; Fragrance (Parfum); Palmitoyl Oligopeptide; Retinyl Palmitate; Ethylhexyl Palmitate; Tocopheryl Acetate; Tribehenin; Sorbitan Isostearate; Sodium Saccharin; Limonene; Bht. (+/-): Mica; Titanium Dioxide (Ci 77891); Iron Oxides (Ci 77491; Ci 77492; Ci 77499); Carmine (Ci 75470); Yellow 5 Lake (Ci 19140); Blue 1 Lake (Ci 42090); Red 6 (Ci 15850); Red 7 Lake (Ci 15850); Red 33 Lake (Ci 17200); Red 30 Lake (Ci 73360); Red 28 Lake (Ci 45410).

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Red from Iron

Photo Courtesty of Yann Arthus-Bertrand’s Film “HOME”

Black from Carbon

Blue from Cobalt

Yellow from Sulfite

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Ingredients of Intelligent Nutrients Certified Organic Color Lip Delivered Nutrition

Ingredients of Intelligent Nutrients Certified Organic Color Lip Delivered Nutrition(TM)

Nutrition Facts Serving Size ANTIOXIDANT UNITS / GRAM

Amount Per Serving

Certified Organic Beeswax 1,500

Certified Organic Coconut Oil 2,500

Certified Organic Carnuba Wax 500

Certified Organic Sunflower Seed Oil 3,000

Certified Organic Shea Butter 2,500

Certified Organic Castor Seed Oil 2,000

Certified Organic Cocoa Butter 1,500

Certified Organic Blueberry Extract 14,900

Certified Organic Raspberry Extract 21,000

Certified Organic Strawberry Extract 10,000

Certified Organic Red Grape Skin Extract (Resveratrol) 35,500

Certified Organic Pomegranate Extract 35,000

Certified Organic Kaolin 5,000

Certified Organic Carrot Powder 7,000

Certified Organic Rosehip Seed Oil 8,500

Certified Organic Annatto Seed Powder 1,700

Certified Organic Cocoa Powder 6,500

Certified Organic Turmeric Powder 17,000

Certified Organic Antioxidant Intellimune Seed Complex of Black Cumin, Pumpkin, Red Grape, Red Raspberry and Cranberry Seed Oils

155,500

Certified Organic Essential Oils (flavoraromatherapyTM) 3,500

TOTAL ANTIOXIDANT ORAC VALUE 334,600

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!""#$%&'()"*)$%+",)('"$

C E R T I F I E D O R G A N I CA N T I - A G I N G S K I N C A R E

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! " # $ % & ' ( ) * + , # + - . & + ( ) + / ) 0 + 1 ) + 1 . $ + 2 1 0 ( # 3 + 4 . 3 & + 2 # + ) . & $ ( & ( 1 . 3 + / ) 0 + 3 / 5 #6™

Like eyes to the soul, skin is the window of the body.

Your skin shows what your body knows. It sends distress

signals in the form of redness, blemishes, bags and f ine

lines that eventually settle into wrinkles. Such is the

price of constant free radical combat and the resulting

inf lammation.

Improving immunity is the only solution. Intelligent

Nutrients® helps combat free radicals with an antioxidant

rich, certif ied organic nutritional regimen that extends to

the medicine cabinet.

Peoples desire for instant gratif ication has led skin care

manufacturers to create synthetic ingredients that may

temporarily inf late the skin, thus decreasing lines and

wrinkles. Creases look shallower and momentarily, you

feel better.

Yet beneath the illusion, skin is on high alert. Our

bodies aren’t made to be constantly inundated with pro-

inf lammatory substances, least of all from our skin care.

So we age faster and faster.

Stop.

Cruelt y-f ree beauty should ex tend to humans and

our cel l s .

P R A C T I C E S K I N S A L V A T I O NIMMUNI T Y BUILDING S TOP S AGING W HERE I T S TA R T S

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Intelligent Nutrients® Certif ied Organic Anti-Aging skin

care frees and feeds the body’s innate ability to defend

and regenerate itself.

Inside: Intellimune® Seed Oil Complex and Intellimune®

Tablets deliver potent antioxidants to quench free

radicals, reduce inf lammation and slow unnecessary,

premature aging.

Outside: the Intellimune® Seed Oil and Meal Complex

transforms topical products into skin food. Apply

nothing but certif ied organic, non-toxic and food-based

ingredients chosen for exceptionally high antioxidant and

anti-inf lammatory properties and functional benef its.

Free of synthetic aromatics and fragrances, our products

are to be used all over the body and by anyone over the

age of six months.

Af ter all, aging starts the moment we are born, and

contamination of the body can begin before. It’s well-

documented that chemicals present in the environment

can be found in a fetus, an umbilical cord and a newborn.

Nature is preserved in our products and your skin through

Intelligent Nutrients®.

Intelligent Nutrients®—Age-less, purely, gracefully,

effortless and safely. And therefore, live more.

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I N T E L L I G E N T N U T R I E N T S F A C T S

Certifi ed Organic Anti-Aging CleanserAntioxidant rich creme complex gently removes impurities while maintaining moisturizing balance for all skin types.

M U L T I - F U N C T I O N A L U S E : Use morning and night. Massage onto moist face, neck and décolleté. Rinse with warm water. Use as a shaving creme. Ideal for all skin types including Mature, Dry, Sensitive and Oily.

B E N E F I T S : 1. Purifi es and cleans without dryness. 2. Feeds, protects and restores with Intellimune Antioxidant Seed Complex. 3. Maintains healthy skin balance. 4. Made with nutritious food ingredients. 5. Free of sulfates, silicone, parabens, petrochemicals and synthetic fragrances.

I N T E L L I G E N T I N G R E D I E N T S : Certifi ed Organic Apple Juice, Certifi ed Organic Coconut Oil, Certifi ed Organic Glycerin, Certifi ed Organic Shea Butter, Certifi ed Organic Intellimune Seed Oil Complex (Black Cumin, Pumpkin, Red Raspberry, Red Grape, Cranberry), Certifi ed Organic Olive Oil, Certifi ed Organic Acai Oil, Certifi ed Organic Argan Oil, Certifi ed Organic Lavender Oil, Certifi ed Organic Bergamot Oil, Certifi ed Organic Geranium Oil, Certifi ed Organic Matricaria Oil, Certifi ed Organic Ylang Ylang Oil, Certifi ed Organic Vanilla Flavor, Certifi ed Organic Thyme Leaf Oil, Certifi ed Organic Oregano Leaf Oil, Certifi ed Organic Litsea Cubeba Leaf Oil, Vitamin E.

3 F L O Z / 9 0 M L U S $ 4 5 . 0 0

C L E A N S E RS K I N

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I N T E L L I G E N T N U T R I E N T S F A C T S

Certifi ed Organic Anti-Aging MistAntioxidant spray prepares skin for optimal serum application, while providing balancing refreshment for all skin types

M U L T I - F U N C T I O N A L U S E : Spray onto face, neck, décolleté until skin is damp. Spray all over body or use after shaving. Spray anytime to refresh. Ideal for all skin types, including Mature, Dry, Sensitive and Oily.

B E N E F I T S : 1. Works synergistically with Anti-Aging Serum to prevent and correct signs of aging. 2. Feeds, protects and restores with Intellimune Antioxidant Seed Meal Complex. 3. Provides refreshment and hydration throughout the day—for face and body. 4. Made with nutritious food ingredients. 5. Free of silicone, parabens, petrochemicals and synthetic fragrances.

I N T E L L I G E N T I N G R E D I E N T S : Aqueous Extracts of Certifi ed Organic Intellimune Seed Meal Complex (Black Cumin, Pumpkin, Red Raspberry, Red Grape, Cranberry), Certifi ed Organic Alcohol Denatured with Certifi ed Organic Bergamot Essential Oil, Intellimune Seed Oil Complex (Black Cumin, Pumpkin, Red Raspberry, Red Grape, Cranberry), Certifi ed Organic Orange Oil, Certifi ed Organic Everlasting Oil, Certifi ed Organic Carrot Oil, Certifi ed Organic Ylang Ylang Oil, Certifi ed Organic Bergamot) Oil, Certifi ed Organic Geranium Oil, Certifi ed Organic Matricaria Oil, Vitamin E.

1 . 7 F L O Z / 5 0 M L U S $ 3 5 . 0 0

M I S TS K I N

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I N T E L L I G E N T N U T R I E N T S F A C T S

Certifi ed Organic Anti-Aging SerumAntioxidant restorative blend feeds all skin types with anti-aging Intellimune Seed Oil Complex.

M U L T I - F U N C T I O N A L U S E : Massage 1-2 pumps onto damp face, eye area, neck and décolleté. Ideal for pre- and post-shave. For all skin types, including Mature, Dry, Sensitive and Oily.

B E N E F I T S : 1. Works synergistically with Anti-Aging Mist to prevent and correct signs of aging. 2. Feeds, protects and restores with Intellimune Seed Oil Complex. 3. Instantly improves skin appearance and luminosity. 4. Made with nutritious food ingredients. 5. Free of silicone, parabens, petrochemicals and synthetic fragrances.

I N T E L L I G E N T I N G R E D I E N T S : Certifi ed Organic Saffl ower Seed Oil, Certifi ed Organic Argan Oil, Certifi ed Organic Intellimune Seed Oil Complex (Black Cumin, Pumpkin, Red Raspberry, Red Grape, Cranberry), Certifi ed Organic Acai Oil, Certifi ed Organic Orange Flower Oil, Certifi ed Organic Everlasting Oil, Certifi ed Organic Carrot Seed Oil, Certifi ed Organic Ylang Ylang Oil, Certifi ed Organic Rose Extract, Certifi ed Organic Geranium Oil, Certifi ed Organic Matricaria Oil, Certifi ed Organic Chamomile Oil, Certifi ed Organic Cistus Oil, Certifi ed Organic Beeswax Honeycomb Extract, Vitamin E.

1 . 7 F L O Z / 5 0 M L U S $ 6 0 . 0 0

S K I N S E R U M

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Introducing certified organic health and beauty

made with 100% Intelligent Nutrients.®

C E R T I F I E D O R G A N I C A N D F O O D - G R A D ES C A L P A N D H A I R C A R E

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E v e r y t h i n g w e p u t i n a n d o n o u r b o d i e s m u s t b e n u t r i t i o u s a n d s a f e.™

We’re extremely proud to premiere the first scalp and hair care collection

made exclusively with certif ied organic food and other non-toxic,

plant-based ingredients for superior performance.

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H A I R C L E A N S I N G

A W A S H I N

G O O D N E S SBreakthrough 100%

non-toxic plant

chemistry creates

safe cleansing from

head to toe.

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H A I R

C O N D I T I O NW I T H N U T R I T I O N

Advanced certified

organic food-based

chemistry to

nourish hair

and scalp.

C O N D I T I O N I N G

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H A I R C O N D I T I O N I N G

E v e r y t h i n g w e p u t i n a n d o n o u r b o d i e s m u s t b e n u t r i t i o u s a n d s a f e.™

For hair

conditioners to work well they need something

called “slip,” or the ability to spread their good

stuff around—smoothing the hair after it ’s been

“roughed up” by the washing process—and

making it shine. Two ingredients commonly

used to perform this function are Quaternary

Ammonium Compounds (quats) and silicones.

Lots: Quats and

silicones are both petrochemically derived and

not permissible by the USDA organic standard.

How do we appl y

conditioners through the hair in an elegant,

ef fective, non-harming way? Our breakthrough

emulsion combining grains, oils, and other

intelligent nutrients, optimizes oil deposition

without weighing hair down or adding harmful

chemicals. In this way, we create a beautiful,

natural solution to the slip challenge, while

providing your hair and scalp nutr itious food

ingredients—cer tif ied to the highest organic

standards.

® contains

our super-antioxidant Intellimune™ Seed Oil

Complex—an anti-aging, synergistic blend of

black cumin, pumpkin, red grape, red raspberry

and cranberry seed oils.

®

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H A I R

R A I S I N G T H E B A R O N W H A T ’ S

I N S T Y L EThe new paradigm

in styling:

products with

certified organic

nutritious

ingredients.

S T Y L I N G

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Most styling products

rely on petrochemical resins, plasticizing agents

and silicones to provide hold and shine. While

there’s the obvious unwanted effect of brittle or

“tacky” feeling hair, there’s a very serious reason

not to use these ingredients.

harmful

to the Earth and to our health. In the case of hair

and styling sprays, the situation carries an even

greater cause for worry because we absorb and

coat our lungs with microparticles of this harmful

substance with every use.

®

to create styling performance

offering nutrition—rather than harm. We use

certif ied organic gums in our gel, creme and

sprays to lend pliable hold and shine. Gum has

long been used in the food industry, particularly

as a binding agent in candy, so it ’s a safe, natural

way to create “hold”.

Taking harmful plasticizing

substances and other synthetic ingredients out

of styling products and replacing them with

nutritious certif ied organic ingredients creates

amazing results. Hair holds shape yet feels

natural, not tacky.

In addition to helping with

performance in our styling products, Intelligent

Nutrients® Intellimune™ Seed Oil Complex—a

super antioxidant, anti-aging, synergistic blend

of black cumin, pumpkin, red grape, red raspberry

and cranberry seed oils—adds nutrition and gives

the hair a silky, healthy-looking shine.

®

H A I R S T Y L I N G

E v e r y t h i n g w e p u t i n a n d o n o u r b o d i e s m u s t b e n u t r i t i o u s a n d s a f e.™

Keeping harm out of style: most styling products rely on petrochemical resins, plasticizing agents and silicones to provide hold and shine.

Plastics are made from petrochemicals, harmful to the Earth and to our health because we absorb and coat our lungs with microparticles of this harmful substance with every use.

Intelligent Nutrients pioneers organic, food-grade based ingredients to create styling performance offering nutrition-rather than harm. We use certified organic gums to lend pliable hold and shine.

Positive performance. Taking harmful plasticizing substances and other synthetic ingredients out of styling products and replacing them with nutrition certified organic ingredients creates amazing results. Hair holds shape yet feels natural not tacky.

Tangible benefits: Intellimune Seed Oil Complex - a super antioxidant, anti-aging, synergistic blend of black cumin, pumpkin, red grape, red raspberry and cranberry seed oils-add nutrition and gives hair a silky, healthy-looking shine.

Intelligent Nutrients - Keeping harm out of styling and putting nutrition in.

S T Y L I N G

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C E R T I F I E D O R G A N I C

BODY C AREC E R T I F I E D O R G A N I C

HOME H YGIENEC E R T I F I E D O R G A N I C

LIP DELIVERY NU TRIT ION®

C E R T I F I E D O R G A N I C

F UNC TIONAL FOODSC E R T I F I E D O R G A N I C

SKIN C ARE

C E R T I F I E D O R G A N I C

PE T C AREC E R T I F I E D O R G A N I C

LOVE THER APY™

C E R T I F I E D O R G A N I C

NU TR ACEU TIC AL SUPPLEMENT S

C E R T I F I E D O R G A N I C

MULTI-F UNC TIONAL AROMATIC SC E R T I F I E D O R G A N I C

SC ALP AND HAIR C AREC E R T I F I E D O R G A N I C

MATERNAL AND BABY C ARE

G L O B A L A P O T H E C A R Y

R E T A I L S T O R E

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Intelligent Nutrients corporate home

in Minneapolis is affectionately called “The IN”.

E X P E R I E N C E T H E I N

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The Intelligent Nutrients Learning Retreat offers

many opportunities for growth and renewal in nature.

D O W N T O E A R T H

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INTELLIGENT NUTRIENTS LEARNING RETREAT CENTER

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The Intelligent Nutrients Learning Retreat and Certified Organic Farm.

N A T U R E I S O U R

G R E A T E S T T E A C H E R

I became a certif ied organic farmer for two reasons. The f irst was to understand deeply the interconnection between soil, seed,

water, sun and air—the elements of life. By doing so I developed enormous respect and admiration for the certif ied organic

farmer who provides the most nutritional and purest foods available today. The second is to supply Intelligent Nutrients with

certif ied organic ingredients, which globally are in shortage. To reduce my carbon footprint, I incorporated solar, wind and

geothermal energy and electric vehicles throughout our nature preserve.

Yours in service for a restored and non-violent planet,

Founder of Intelligent Nutrients

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Meet the world’s first certified organic food based,

cosmetic preservative system.

P R E S E R V A T I O NW I T H O U T R E S E R V A T I O N

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H.M.R. ORGANIC PLANTATION

LIVING OFF THE GRID

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TESLA ROADSTER

• 100% Electric• 0–60 mph under 4 seconds• 135 MPG Equivalent• 245 Miles Per Charge• Less Than 2¢ Per Charge

TESLA MODEL S

• 100% Electric• 300 Mile Range• 40 Minute QuickCharge• Seats 7 People• 0-60 in 5.6 seconds

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Intelligent Nutrients purchases Renewable Energy Credits (RECs) on behalf of the manufacturing of ALL our products .

100% of the energy used to create ALL Intelligent Nutrients products is offset with 100% renewable energy.

Intelligent Nutrients purchases 100% wind energy for its corporate headquarters.

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All products can then be divided into three categories:

Productof

Consumption

Productof

Service

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All products can then be divided into three categories:

Products of Consumption, such as cleaning chemicals, shampoos, and packaging materials, are made from biological nutrients and designed for safe disposal into the natural environment.

Products of Service, such as cars, washing machines, and televisions, are made from technical nutrients and designed to provide a service to users and then get recycled.

Unmarketable Products, such as hazardous waste, cannot be consumed or used in an environmentally sound way, and should be discontinued and substituted at the earliest possible time.

Biological Cycle Technical Cycle

Productof

Consumption

Productof

Service

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We package our products in a way that makes them recyclable. Everything can easily be recycled at home.

Intelligent Nutrients packaging is:

• 100% Post Consumer Recycled (PCR) PET for our sprayer packaging

• Fully recyclable airless packaging for our hair care, styling, and skin care

• Fully recyclable glass packaging for our aromatics and skin care

• All our unit cartons are made with a minimum 55% PCR paperboard certified by the Forest Stewardship Council (FSC)

• Our shipping cartons are recycled and fully recyclable

• Our printed, take-home collateral materials are produced with 100% PCR paper.

Intelligent Nutrients uses 57% glass versus plastic in product packaging

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WALKING THE GREEN WAY

This is about how we live our lives.

What’s better for us personally is better for our customers and better for the planet.

It’s also better for business.

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The earth does not belong to us, we belong to it and we borrow it from our children.

WE MUST RESTORE THE PLANET.

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Success is measured not by dollars,

but by endorphins.

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INTELLIGENT NUTRIENTSC E R T I F I E D O R G A N I CH E A L T H A N D B E A U T Y

198