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How to Apply Social Media Skills to Learning WEBINAR brought to you by:

How to Apply Social Media Skills to Learning - Webinar 12-19-13

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Ready or not, employee are working socially... In this webinar we'll discuss how social media has changed virtually every important business discipline, and employee training and development is no exception. Consequently, the professionals charged with employee learning and development need to master some level of social media skills to meet, engage and develop a new generation of employees and a new type of organizational challenge and need.

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Page 1: How to Apply Social Media Skills to Learning - Webinar 12-19-13

How to Apply Social Media

Skills to Learning

WEBINAR brought to you by:

Page 2: How to Apply Social Media Skills to Learning - Webinar 12-19-13

4,000+ Courses. 25 Topic Areas. Unlimited Access.

Page 3: How to Apply Social Media Skills to Learning - Webinar 12-19-13

POLL QUESTION

How would you

describe your

networking skills?

a. Expert. Well connected and

a true "go-to" person.

b. Good . A nice network, and I

stay in contact.

c. Average. I connect with

people when asked and

help sometimes

d. Below Average. I have a

Linked In profile but I am too

busy to do too much.

e. Poor. I really don't do much

at all. Need to get started.

Page 4: How to Apply Social Media Skills to Learning - Webinar 12-19-13

The competitive advantage of

social business.

What you’ll learn: The impact of technology

demographics and behaviors on

learning and development.

The three key things we do in

social media and how they can

benefit our employee learning.

How these skills will benefit your

learning program and your

career.

Page 5: How to Apply Social Media Skills to Learning - Webinar 12-19-13

In 2012 - 25% of the workforce

was comprised of Millennials.

By 2015 Millennials are

expected to be the

majority.

U.S. Bureau of Labor Statistics

Page 6: How to Apply Social Media Skills to Learning - Webinar 12-19-13

Companies that adopt

social business are up to

26% more profitable than

their peers.

“The Digital Advantage: How Digital Leaders Outperform Their

Peers In Every Industry,” MIT and Capgemini

Page 7: How to Apply Social Media Skills to Learning - Webinar 12-19-13

180.7

141.1

93.8

76.6

47.5

22.1

4.6

YouTube

Facebook

Twitter

Pinterest

Linked In

Vimeo

Slideshare

Top Social Media Web Sites

Total US Traffic Per Month – in Millions

Page 8: How to Apply Social Media Skills to Learning - Webinar 12-19-13

Social Media in the Workplace

20%

57%

68%

CEO's Using LinkedIn Companies NOT

Blocking Access at

Work

Employees Currently

Using SM at Work

Page 9: How to Apply Social Media Skills to Learning - Webinar 12-19-13

J. Husband & H. Macleod

Page 10: How to Apply Social Media Skills to Learning - Webinar 12-19-13

Gary Larson, The Far Side

Page 11: How to Apply Social Media Skills to Learning - Webinar 12-19-13

MODERN

• L&D facilitates & enables

learning.

• Supervise SMEs

• Focus on building a learning

environment.

• Learning as a continuous

process.

• Learning driven by employees

and managers. A culture of

learning within the organization.

TRADITIONAL

L&D is “The Place for Learning”

Hands-on content

design/development

Focus on building and delivering

training programs and content.

Learning as an event.

Learning driven by L&D

organization.

Source: Bersin by Deloitte 2013

Page 12: How to Apply Social Media Skills to Learning - Webinar 12-19-13

• Smaller and

decentralized

• Flat (fewer managers –

more specialists)

• Technology dependent

• Collaborative

• Network-based and

driven

• Content curators and

creators

Learning and

Development

Today

Page 13: How to Apply Social Media Skills to Learning - Webinar 12-19-13

NETWORKING Building trust

Emotional intelligence

Conversation skills

COLLABORATION Organization and team dynamics

Communication

Innovation

PRESENTATION SKILLS

Developing presentations

Verbal communication

Information design

DIGITAL LITERACY Learning technology

Social technology

Content mastery

LEADERSHIP SKILLS People development

Communicating vision

Motivating and engaging

COMPETENCIES FOR

LEARNING PROFESSIONALS

Page 14: How to Apply Social Media Skills to Learning - Webinar 12-19-13

3 Things You Do In Social Media

CONNECT

LEARN

SHARE

Page 15: How to Apply Social Media Skills to Learning - Webinar 12-19-13

CONNECT

• The importance of

collaboration.

• Model for

organizations and

teams.

• Voice and

personalized

experience.

Page 16: How to Apply Social Media Skills to Learning - Webinar 12-19-13

Profile is about you.

Success comes from

sharing – not taking.

What is your personal

brand? • Training?

• HR?

Who are you and why

should I talk to you?

Page 17: How to Apply Social Media Skills to Learning - Webinar 12-19-13

Information and Influence

Connect other people

based upon common

interests, needs and

expertise.

Influence networks and

find the important

pieces of data.

Page 18: How to Apply Social Media Skills to Learning - Webinar 12-19-13

Connect with Thought Leaders

Page 19: How to Apply Social Media Skills to Learning - Webinar 12-19-13

LEARN

• Need for speed.

• On-demand and

just-in-time.

• Knowing and

sharing.

• No boundaries.

Page 20: How to Apply Social Media Skills to Learning - Webinar 12-19-13

Continuous Learning

Page 21: How to Apply Social Media Skills to Learning - Webinar 12-19-13

SHARE

• Interests.

• Need to know.

• Experiences and

application of

learning.

• Questions and

answers.

Page 22: How to Apply Social Media Skills to Learning - Webinar 12-19-13

Communities of Practices

• Chats -Hashtags

• Back Channels

• LinkedIn groups

• Facebook groups

“Groups of people

who share a concern

or a passion for

something they do —

and who learn how to

do it better as they

interact regularly.”

Etienne Wenger

Page 23: How to Apply Social Media Skills to Learning - Webinar 12-19-13

Social learning isn’t a replacement for

training and employee development.

But it can accomplish what traditional

approaches often cannot. For

instance, this new technology-

enabled approach can supplement

instruction with collaboration and co-

creation and, in so doing, blur the

boundary between the instructor and

the instructed and enhance the

experience of all.

Foreword by Daniel Pink

Page 24: How to Apply Social Media Skills to Learning - Webinar 12-19-13

How social

media skills can

impact and

improve your

internal training

program.

Communities of

practice.

Connect employees.

Continuous learning.

Page 25: How to Apply Social Media Skills to Learning - Webinar 12-19-13

Build credibility in your

field.

Why being

engaged in

social media will

benefit you

professionally.

Connect with experts.

Ask, answer and

contribute.

Page 26: How to Apply Social Media Skills to Learning - Webinar 12-19-13

3 Things You Do In Social Media

CONNECT

LEARN

SHARE

Page 27: How to Apply Social Media Skills to Learning - Webinar 12-19-13

REMEMBER IT’S ACTUALLY

PRETTY FUN!

Page 28: How to Apply Social Media Skills to Learning - Webinar 12-19-13

A NIMBLE LEARNING STRATEGY

CONTEXTUAL

role

location

plan

CONCISE

short videos

updates

INFORMAL

everyday

ad hoc

TIMELY

just in time

moment of

need

SOCIAL

discussions

observed

behaviors

MOBILE

anywhere

anytime

Page 29: How to Apply Social Media Skills to Learning - Webinar 12-19-13

BIZLIBRARY.COM

In a world of learning and development where

complexity is the enemy, BizLibrary has developed a

to delivering high

quality learning, anywhere, anytime.

MICHAEL ROCHELLE

Chief Strategy Officer

Brandon-Hall Group

Page 30: How to Apply Social Media Skills to Learning - Webinar 12-19-13

BIZLIBRARY.COM

Learn the basics with

these videos…

Page 31: How to Apply Social Media Skills to Learning - Webinar 12-19-13

BIZLIBRARY.COM

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4,000+ Courses. 25 Topic Areas. Unlimited Access.

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