Why Attend IBM Amplify: Network with over 2,800 experts in marketing, commerce

and customer analytics.

Attend your choice of 200+ sessions and workshops plus the latest product demos.

Capitalize on opportunities with mobile, social, cloud and analytics.

IBM Amplify Tracks:

For more details, visit ibm.com/ibmamplify

May 11-13 | San Diego Convention Center #ibmamplify

Marketing - target, engage and win customers across multiple channels by combining proven best practices with innovative technologies

Customer analytics - acquire the right customers, optimize the customer experience, understand the customer journey, and minimize fraud

Commerce - create a unique brand experience across all channels for both B2B and B2C omni-channel commerce

Sample of IBM Amplify Telecom Sessions:

Attention Telecom Industry!

MOC-1118: Prepaid Marketing and the War on Latency SpeakersRohan Parker, TelstraAlexander Mahr, IBM

MME-1343: Mobile Innovation—Why the Apple and IBM Partnership is a Game Changer SpeakerMatthew Stankey, IBM

MCJ-1215: From Duct Tape to World Class: How Digicel Went from 0 to 60 in as Many Days SpeakersDarryl Bolduc, IBM SilverpopTim Alexander, Digicel Group

B2B-1338: Transforming Customer Experience in Telco -- Automating the Online Sales Process at Telus SpeakerMatthew Stankey, IBM

MRP-1064: How to Drive Revenues and Reduce Costs Through Prospect and Customer Integrated Marketing SpeakersGianluca Loparco, Deloitte Consulting S.r.l.Emanuele Tonini, Sky Deutschland

The New Digital Front Office: Wednesday, 8:30 Session 1648: Hear Satish Kalyani from IBM discuss the advantage of integrated analytics and real-time personalized offers for Telcos