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Direct mail doesn't have to boring. Here are some great ideas to make your campaign a true success.
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LasVegasColor.com
Use a printing company that offers dimensional options for creative direct mail that is an original.
LasVegasColor.com
Use a Tube for Mailing
A tube mailer can be eye catching. This unusual method will have consumers eagerly opening your mail to see what is inside.
A flat envelope is plain and boring, but a tube mailer can be a big game changer.
LasVegasColor.com
Use an Envelope that is Translucent
Translucent envelopes offer a solution for creative direct mail that is both affordable and effective.
Recipients will be able to see a little of your message but they will need to open the mailer to find out all of the details.
LasVegasColor.com
Place Mail in an Over-sized Envelope
Nothing says important material like having the printing company place the material in an over-sized envelope.
It signifies the importance of the offers or information inside.
LasVegasColor.com
Place Green Triangles along the Envelope Border
One idea for creative direct mail is to use green triangles, because these are used for first class priority materials that are mailed.
Consumers will know that your material is a priority.
LasVegasColor.com
Invest in a Higher Grade of Paper Stock
One way to produce creative direct mail is to upgrade the paper stock that is used. Stock that is more expensive screams quality.
That is a value that you want associated with your company and products.
LasVegasColor.com
Design an Invitation Format
for Your Material
Choose an invitation format for your mailing materials, and let targeted recipients know they are invited for a special offer or promotion.
An invitation will make the recipient feel special and they will want to come in and see what you are offering.
LasVegasColor.com
Include a Three-Dimensional Object in the Envelope Most mail arrives in a flat envelope, but this does not always have to be the case. Add a small and inexpensive three-dimensional object into the mailer for creative direct mail, and your recipients will not be able to resist opening the envelope to see what it contains. A key chain or pen will do the trick and costs little.
LasVegasColor.com
Las Vegas Color Graphics will Handle all your Direct Mail Needs
Printing
Variable imaging
Data management
Mailing
LasVegasColor.com
