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Marketing ↄ Advertising ↄ Creative ↄ Concerts

If your ads are working, don't watch

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DID YOU JUST THROW AWAY ANOTHER CHUNK OF DOUGH LAST MONTH ON ADVERTISJNG THAT DIDN’T GET ANY RESULTS? CHANCES ARE YOUR ADS ARE AMONG THE 97% THAT ARE MISSING THE PROVEN CONSUMER TRIGGERS THAT CAN INCREASE YOUR RESULTS BY UP TO 600%! READ OUR FREE GUIDE CALLED: “THE 7 BIGGEST MISTAKES YOU’’RE MAKING RIGHT NOW IN ADVERTISING”

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Page 1: If your ads are working, don't watch

Marketing ↄ Advertising ↄ Creative ↄ Concerts

Page 2: If your ads are working, don't watch

The P

rincipals

Creative Media Partners is a full-service marketing, eventproduction, sales promotion and motivational/training firm with strong relationships in media and nationally recognizedrecording talent. Rogers held executive positions in media,Marketing Director for KSFM, Business Development Director andSales Manager Clear Channel’s group of stations which includedKFBK-AM (News Talk 1530), KSTE-AM (Talk 650) KGBY-FM(Y92.5) and KHYL-FM (V-101.1) and Business Development Director and General Sales Manager for the CBS Radio Group which included KSFM (102.5), KYMX (Mix 96.1), KZZO (100.5) KNCI (105.1) KQJK (Jack 98.7) and KHTK-AM (Sports 1140).

“Mike., your agency, Creative Media Partners stands head & shoulders above those With huge staffs and big glass buildings. As program director for Jack-fm and Sports 1140 I have worked with many of the agencies in the area. You are among a handful that “get-it.” Instead of just making the buy and leaving it to the stations to figure out the creative, you serve as an active partner in the relationship. Your creative energy & ideas are a breath of fresh air.”—Jeff McMurray

Advertising Secrets Revealed

Page 3: If your ads are working, don't watch

Efficient &

Effective

Through E

xperience

The Principals of Creative Media Partners grew both the Clear Channel and CBS Broadcast Groups’ revenues through a successful record of accomplishments. They created comprehensive sales training programs and developed effective advertising and sales promotions for a varietyof industries including automotive, insurance, financial, media and retail working withcompanies like Folsom Lake Ford, Wells Fargo Bank, Midas, Washington Mutual, Mason’sRestaurant, Nordstrom, Elk Grove Automall, Rogers‘ Jewelers, Budweiser, Miller BrewingComcast and many others.Mike Rogers is a trained Creative Facilitator and has conducted creative brainstorm facilitationsfor The Buzz Oates Company, Equus Eleven, Silverado Building Supplies, CBS Radio, MBK Homes, Cambridge Homes, Beach Hut Deli, Basalite Inc. Downtown Ford, MetroPCS, The Tom Asher Group of Companies, The Wine Konnection among others. Mr. Rogers has produced over 900 concerts in venues with capacities ranging from 500 to 17,000 seats, and has personally worked with: Morris Day and the Time, George Strait, Kenny Loggins, Donnie Osmond, BB King, Wayne Brady, Merle Haggard, Herbie Hancock, The IsleyBrothers, Al Jarreau, Charlie Daniels, Freddie Fender, The Temptations, Dana Carvey, PhyllisDiller, Jim Messina, The Doobie Brothers, Kansas, The Romantics, The Smothers Brothers,Average White Band, Tower of Power, Leon Russell, Cameo, The Gap Band, Eddie Money, TheCommodores, Earth Wind & Fire, Branford Marsalis, David Sanborn, Patti Labelle, Rick James,Dave Coz, the Manhattan Transfer, Lou Rawls among many, many others.

“After one-month using CMP’s Creative Formula, we went from 331 website visitors to 1153 visitors!” –Hall’s Window Center“After one-month using CMP’s Creative Formula, we went from 331 website visitors to 1153 visitors!” –Hall’s Window Center

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Ideas, Not A

ds Move P

eople

• Mason’s and Lexus “Dinner and a Demo”

• The Wells Fargo Basketball Bug

• The El Dorado Hotel Casino Blackbird

• Les Schwab Tires’ Sports Desk• The Guzzetta and Company

Grove• The Diamond and Gold Vault

Scoreboard• The KFBK Summer Concert

Series• The MetroPCS Street Team• Cache Creek’s Five at 5:00• Poker Room Radio Show• Wamu Presents KSFM’s Cinco

de Mayo Festival

• Nordstrom Guys Night Out• MBK Homes’ Alternative to

Rent Concert Tour• The Grant Napear Celebrity

Golf Tournament Presented by Allstate

• The Folsom Lake Ford & Folsom Lake Toyota Concert Series

• The Midas Summer Concert Series

• Ralphs Supermarkets’ Country In The Park

• The Rogers Jewelers’ Resort Ice Machine

• Downtown Ford’s Downtown Idol

• The Hall’s Ticket Window

“Rogers is a very creative guy, give him a couple of bullet points and he can turn out a half a dozen ideas in less than 30 minutes.” -Thomas Asher

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What’s In It F

or Me?

• “I don’t do my own taxes or my own legal, why wouldn't I hire professionals to ensure the same peace of mind with my marketing.”

• “I took dozens of media vendor calls every week and forwarded them to CMP, now they do the screening and evaluation while I focus on my core business-CMP gave me a gift of time.”

• “These guys are former media executives-- who better to guarantee that I’m not wasting my ad dollars.”

• “My budget did not increase, and I got more ads, better placement and extra value that I didn’t event know the media would offer!”

• “CMP continually brings us new ideas. They bring us cross promotion ideas, CMP leveraged my ads to get free airfare from Southwest airlines!”

• “Their unique approach to the creative makes sense, their formula Interrupts, Engages, Educates and Offers our target consumer a reason to contact us.”

• “Mike can deliver for your company a resource that is multi- faceted in the fact that he can create, implement and sustain an advertising or promotion plan with the vigor it will take to make it work. On top of that, he has the innate qualities of being honest and hard working. These are two qualities that you don’t find very often in the advertising world.”

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We’ll T

ell You W

hat CM

P H

as D

one for US--C

all Us

• Dr. Ernie BodaiSurgeon, Kaiser HospitalCreator of Breast Cancer Research Postage Stamp 916.614-5122

• Grant NapearCBS/KHTK-AMSportscaster916.338-9200

• Brad SchuelkeStore DirectorSportsman’s Warehouse(916) 782-9900

• Jon TattersallPresidentMBK Homes916.872-6103

• Mario GrandinettiVice-President, MarketingHall’s Windows916. 669-1476

• Mason WongOwnerThe Park-Ultra LoungeMason’s RestaurantBarcode Nightclub916.442-5300

• Megan MannMarketing Director MetroPCS(916) 984-2671

• Tom AsherPresidentAsher Companies916.434-1865

“Creative Media Partners gets an A+ Rating from me”…Tom Sullivan, National Talk Show Host