Improving Sales Results

More leads = Better top line

Better quality leads = Better close ratio

Lower cost per lead = Better bottom line

How?

Fixed-price, turnkey, online content marketing

Are Your

Salespeople

Starving for

More Leads?

• The seller no longer finds buyers

• The vast majority of purchase decisions begin with a Google search

• The buyer has all the

power, all the

information at his

fingertips, and will find

the seller before the

seller finds him

• Willingness to be sold to has decreased to almost zero

• Desire and ability to actively research sellers and choose who may

sell has become the norm

Branded, original white papers Webcasts and Webinars

Podcasts

Industry verticals

Company sizeJob roles

WinGreen builds and manages your target email database to your specifications

Geographies

WinGreen creates custombranded landing pagesto capture and distribute leads in real time

Content Campaigns

Dying to GetMore Sales Leads?

1. WinGreen plans campaigns with you

2. WinGreen creates content (white papers, articles, etc.)

3. WinGreen promotes content to your target market

4. Interested leads register for content Self-identified, opt-in leads

Pre-filled forms deliver maximum response rates

5. Leads are scored and delivered to your salespeople

6. Follow-up emails and drip emails may be

auto-generated

7. You follow up with telephone qualification

8. You watch prospects’ footprints through your website

9. You close business

WinGreen

Prospects

You

Bulk Email Data De-duplication

Web Visitor Tracking

Webcast Hosting

Web Analytics

Reporting

WinGreen Client Portal

Campaign Management, Sales Workflow, CRM

Commercial grade cloud architecture

Built to handle hundreds of companies’ campaigns

Capable of sending millions of emails per monthwhile maintaining SenderScore of 98+

You avoid software and IT expense and effort by plugging into WinGreen’s pre-integrated, optimized marketing automation

Developed by WinGreen’s client account manager working with your marketing and sales people

“3-6-12” = A rolling 12-month calendar of campaign events

• Three months of highly detailed information

• Six months of theme planning, less detail

• Twelve months of date placeholders and notes

Executed by WinGreen’s client account manager

• Full visibility for client’s management andsales team

• Ensures that sales, marketing, managementand WinGreen are in sync at all times

WinPlan 3-6-12 Campaign Organizer

Campaign Campaign

Immediate pipeline resultsNo ramp-up! First month is full speed ahead

High quality leadsTarget database is based upon your “perfect prospect”

Enough leads for all salespeople to be successfulTarget lists, content, and campaigns can be scaled nearly infinitely

Plus… Improved brand awareness

Improved PR results

Improved web traffic

Enhanced “subject matter expert” reputation

WinGreen is a content marketing agency that delivers sales leads

Methods, content, target lists, and technology integrated into a fixed-price service

Economies are compelling

Ideal for growing and sustaining sales pipelines

WinGreen improves sales results

More leads = Better top line

Better quality leads = Better close ratio

Lower cost per lead = Better bottom line

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www.WinGreenMarketing.com

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Visit the Prospecting For Gold Resource Center, for marketing and sales white papers and webinars brought to you by WinGreen Marketing Systems.www.WinGreenMarketing.com/ResourceCenter.aspx