Upload
gradiant
View
804
Download
2
Embed Size (px)
DESCRIPTION
Citation preview
Social Responsibility. A Global Reflection about CSR February, 27th. Reading Club
The Book 1 CSR
The Book 1 CSR
20 essays
Same topic
Different Perspective
Perfect Overview
The Authors 2 CSR
Balanced Field
Politicians
Business Men
Academics
The Concept 3 CSR
The Concept 3 CSR
The Concept 3 CSR
CSR
BUSINESS MANAGEMENT STRATEGY
Excellence Middle & Long Term Success
The Structure 4 CSR
The Goals 5 CSR
The Goals 3 CSR
CSR
UPRIGHTNESS
Products and Services have an opportunity fair value defined by
social relationships
Do your best to get back confidence
BUSINESS MANAGEMENT
Corporation value does not lie only in financial products (tittles, options,
shares, …) but also in human capital, knowledge and
reputation
Increase Company Market Share and Economic Profits
The Goals 3 CSR
Motivation
Maximize Profits
Ethic Excellence
Private
Classic Business Management
Friedman Social Responsibility
Social
Strategic Social Responsibility
Ethic Management
Concerns
Main Actors 6 CSR
Main Actors 6 CSR
Main Actors 6 CSR
The Tools 7 CSR
The Tools 7 CSR
The Profits 8 CSR
The Profits 8 CSR
Consumers Preferences Influence
Brand Differentiation
Collaborative Working
Environment
Confidence & Reputation
Cost Reduction (Agreements
Administration, Lawsuits,…)
Productivity Increase
(Absenteeism, FTQ,…)
Carlos Gutiérrez Montenegro [email protected] Edificio CITEXVI Rua Fonte das Abelleiras, s/n. 36310, Vigo. T_986 120 450 F_986 120 451 [email protected] www.energylab.es