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Key aspects of planning a
successful business standMJ Design & Display Ltd
Email: [email protected]
Tel: 08450 660 600
Exhibition attendees
• your aim should be to get your business stand to Stand out from the crowd
• your stand should be easily accessible to the Visitors
• a friendly stand personnel to welcome your potential customers
MJ Design & Display Ltd Email: [email protected] Farm, Coopers Corner, Ide Hill, Sevenoaks, Kent TN14 6LB Tel: 08450 660 600
Your company name and services
• the hosting company and their services and products should be broadcasted in a way that is boldly and clearly visible from aisle
MJ Design & Display Ltd Email: [email protected] Farm, Coopers Corner, Ide Hill, Sevenoaks, Kent TN14 6LB Tel: 08450 660 600
The main highlight
• A great way to attract attention of visitors would be to highlight one single product or some other feature close to the front of exhibition space as this will usually be the first thing to get noticed. It should be isolated from all the other products in the stand and presented in a well-lit manner.
MJ Design & Display Ltd Email: [email protected] Farm, Coopers Corner, Ide Hill, Sevenoaks, Kent TN14 6LB Tel: 08450 660 600
likes and don’t likes
• Before you decide on your exhibition stand design, have a tour
around the entire exhibition conference floor and make mental
notes of what aspects you like and don’t like, and which of the
stands look most promising. This will make your task in choosing
the design of the stand much easier.
MJ Design & Display Ltd Email: [email protected] Farm, Coopers Corner, Ide Hill, Sevenoaks, Kent TN14 6LB Tel: 08450 660 600
Stand lightings
• Stand lightings should be done in such a
way so as to promote a bright, cheery,
energetic atmosphere inside its internal
space. The products that are exhibited
should be illuminated with individual spot
lights to draw attention.
MJ Design & Display Ltd Email: [email protected] Farm, Coopers Corner, Ide Hill, Sevenoaks, Kent TN14 6LB Tel: 08450 660 600
To conclude…
• Getting you business exhibition stand right is one of the key aspects of achieving success by advertising in this way
• A stand should be designed in a way so as to make it unique; this will in turn create interest in the exhibition attendees about your business venture.
• Although the overall budget is always one of the most important considerations, a stand contractor can make several professional suggestions which can help you to make your exhibition stand more appealing to your target audience.
MJ Design & Display Ltd Email: [email protected] Farm, Coopers Corner, Ide Hill, Sevenoaks, Kent TN14 6LB Tel: 08450 660 600
