UK, The Netherlands, Germany, France, Spain, Italy

In 2012 1.700.000 votes

The Website of the Year election is the biggest website

competition in Europe.

It’s the public vote of Europe!

Introduction

Facts

• Local competitions in 6 European countries - UK, France, Germany,

the Netherlands, Spain, and Italy - and India and Brazil.

• The election is carried out independently and objectively by

MetrixLab, internet market research firm with offices in 10 European

countries.

• The first Website of the Year election was held in 2001.

The European people’s choice awards

for the website of the year.

Figures

• In total more than 2,100 websites are nominated in 20 categories.

• Per country the 240 biggest websites participate in the election.

• In total throughout Europe more than 1,000,000 consumers voted.

• Voting period over six weeks, from September to the beginning of

November.

• The 2012 election resulted in more than 1,700,000 votes

• That represents a growth of almost 30% a year in votes!

WOTY across Europe

Ambition

1.325.803

1.716.784

2.000.000+

2011 2012 2013

Number of votes

Endorsement

“In order to prosper as an industry we must create a

more respectful environment for consumers where

we offer them choice, transparency and control.

The Website of the Year election tells us how sites

perform in those areas according to the public.”

Alain Heureux

President & CEO IAB Europe

Process

• The competition contains 20 categories. In each of the 20 categories 12

websites are nominated.

Per category the nominees are selected by the following procedure:

• The winner(s) of the previous edition (depending on the previous edition,

this will be either 1 or 2 websites)

• A maximum of 5 websites out of the list of Top 100 largest websites per

country.

• The 5 most frequently mentioned websites by consumer panel research.

• Supplemented with a maximum of 6 wildcards (websites with at least 2,500

unique visitors per month), judged by a panel of consumers.

Process

The voting process:

• The voting period lasts six weeks.

• There can only be one vote per person in each of the 20 categories.

• The respondents are asked to judge the websites based on the following

criteria; content, navigation, design and recommendation.

The winners:

Two prices can be won in each category:

• The most popular website: the website with the largest number

of votes.

• The best website: the website with the highest score on the four criteria.

• It’s possible for a website to win both prices.

Participating websites

An impressive number of large websites and brands participate and endorse

Website of the Year!

Website of the Year ceremonies

• Annual festive award ceremonies in London, Berlin, Paris and Amsterdam:

• Exclusive celebratory cocktails and networking receptions in November and December 2013.

• 600+ delegates invited from leading brands and organizations (nominated websites), press and industry representatives.

Impressions

From UK, The Netherlands, Germany and France.

Impressions

From UK, The Netherlands, Germany and France.

Meet the managers and the teams of the largest websites in Europe

The opportunity to meet more than 600

website owners, directors and teams

throughout Europe with decision making

power about the leading and best

websites in their countries.

Dates & locations 2013

November 14th The Harbour Club in Amsterdam

November 21th The Brewery in London

November 28th

Award Show in Hamburg

December 5th

Award Show in Paris

The dates are to be confirmed

Why participate

• Reach decision makers from Europe’s largest websites

• Leverage European visibility with local presence

• Your company top of mind with decision

makers throughout Europe

• Visibility and traffic

• Link with a unique high quality European award platform

• Liaise with top brands with the best and largest websites in Europe

Sponsor options

International Bronze Sponsor (per country*)

• Company logo as a bronze sponsor on the award websites of the countries

of your choice

• Company logo as a bronze sponsor on screenshot during award shows

• 5 tickets to the award night & cocktail receptions in the countries of your

choice

Price: € 5.500,- per country

* The Netherlands excluded.

Sponsor options

International Silver Sponsor

• Company logo as a silver sponsor on the award websites of Germany,

UK, France and the Netherlands

• Company logo as a silver sponsor in all communications between MetrixLab

& nominees

• Company logo as a silver sponsor on screenshot during award shows

• 10 tickets for the awards dinner in the Netherlands

• 5 tickets to the award night & cocktail receptions in Germany, UK and

France

• Clickable logo on award websites (for 3 months after the event)

Price: € 19.500,-

Sponsor options

International Gold Sponsor

• Company logo as Gold sponsor on the award websites of Germany, UK,France and the Netherlands

• Company logo as Gold sponsor in all communications between MetrixLab & nominees of all countries participating

• Company logo as gold sponsor in screenshot during awards shows

• Logo in marcom activities prior to the event (email, advertisements)

• 10 tickets to the awards dinner in the Netherlands

• 10 tickets to the awards & cocktail receptions in Germany, UK and France

• Possibility for sponsoring a category and presenting the award to winner

• Clickable logo on award websites (until 3 months after the event)

Price: € 49.500,-

Contact information

For more information, please contact one of our representatives:

Mischa Bender mischa.bender@emerce.nl +31 6 8365 5346

Edward Haarmans edward.haarmans@emerce.nl +31 6 2252 4673

Stef Max stef.max@emerce.nl +31 6 1047 0231

Luke Theissling luke.theissling@emerce.nl +31 6 1089 8492

Michiel Kuijper michiel.kuijper@emerce.nl +31 35 672 88 63

Niels Floors niels.floors@emerce.nl +31 23 711 32 00