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Self-Disruption: How a media business is disrupting itself to create growth

MICHEL KOCH - FIRESIDE CHAT

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Page 1: MICHEL KOCH - FIRESIDE CHAT

Self-Disruption: How a media business is disrupting itself to create growth

Page 2: MICHEL KOCH - FIRESIDE CHAT
Page 3: MICHEL KOCH - FIRESIDE CHAT

WHAT WE DO

Page 4: MICHEL KOCH - FIRESIDE CHAT

CUSTOMER TOUCHPOINTS

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INTERROGATE THE ECOSYSTEM •  What do our customers do & want?

•  Where are we strong & credible?

•  What is the size of prize & ROI?

Page 6: MICHEL KOCH - FIRESIDE CHAT

LEVERAGING BRAND EQUITY TO GROW IN ADJACENT MARKETS

Page 7: MICHEL KOCH - FIRESIDE CHAT

LEVERAGING BRAND EQUITY TO GROW IN ADJACENT MARKETS

Page 8: MICHEL KOCH - FIRESIDE CHAT

LEVERAGING BRAND EQUITY TO GROW IN ADJACENT MARKETS

Page 9: MICHEL KOCH - FIRESIDE CHAT

LEVERAGING BRAND EQUITY TO GROW IN ADJACENT MARKETS

Page 10: MICHEL KOCH - FIRESIDE CHAT

LEVERAGING BRAND EQUITY TO GROW IN ADJACENT MARKETS