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Every business which has a website wants to be listed on the top of the search engine result lists. Google updates their algorithms on a regular basis and this can affect a website if it uses spam techniques or if the content in the website is not unique, interesting and does not provide a good user experience. Because of these reasons, many business utilizes SEO for making their website perfect. Here we discuss some SEO tips to follow to take a website to the top.

Keyword is the most important factor which determines the success of an SEO campaign. Proper keyword research will make sure that a website is using the most frequently searched keywords. There are a lot of keyword research tools available like Google keyword planner, Wordstream, Keywordtool.io.

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After you have selected the best keywords, these keywords have to be indicated on the website content in significant places. For instance; Title, descriptions, tags, URL, etc.

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Another important factor which determines a website's ranking is Blogs. Add a blog to the website and keep it updated frequently. Websites with blogs will make the users more likely to return to that website itself.

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Social Media is another factor which determines a website's future. Social media is a great platform for attracting new audiences. Social shares through real profiles will assist a website to rank naturally on search engines.

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Building links; when building links ensure that the anchor text is natural. Use brand name and website address to enhance the performance. Also link to other powerful sites. But the main thing to consider is that wrong links will be badly affect the website, therefore follow Google guidelines while building links.

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Google Webmaster Tool is used for monitoring a website, check if any error comes up and rectify that particular error. After a website is listed on search engine, it is very important to use the Google Webmaster Tool to monitor the website.

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Every business has competitors and every one of these businesses will be doing SEO for themselves. Therefore a business has to always keep an eye on their competitors. Monitor their content, monitor their SEO strategy, Social Media strategy, keywords, weaknesses, etc.

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Last but not least, the content of a website. Content is the most important factor in ranking. Always a website's contents should be checked and refreshed. Google has an update called 'Panda' and this update will drop down websites with low content. Every page in a website should be unique and should provide the users with a great experience.

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Tagging along with good SEO techniques will help a website rank high in search engines. Everyone will discuss about your website through social media and you will be rewarded with a high ranking on Google and other search engines.

SEO services are very vital for making a stand in the internet for every business. Google frequently changes its algorithms to eliminate the spam sites and it's very difficult to keep up yourself with these Google updates and

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