Skyship 2012 Technology Loaded Marketing Juggernaut

Contact Larry Weil 210-391-3200 [email protected]© Weil & Associates 2012

Unforgettable Images, Iconic Locations


The Scale of a 747:The Scale of a 747



Our powerful branding platform is about to get even better!

Deliver important communications servicesat major events and recovery efforts

International Campaigns:

Truly unique:Has anyone ever told you about the first time they saw a building with a brand on it?Of course not.


AirshipsA handful

Naming Rights

on Buildings: 100’s & 100’s

Motorsports all categories

1000’s

Professional, Collegiate and other Athletics

Too many to count


Technology changes everything!

• Airship Mounted Video ScreenThe Largest Screen Aloft - 90’x30’ Full HD

• WIFI repeater on board – Provide improved service to major

events, and get recognized for it– Provide emergency service during

disasters

• Stream live audio via Bluetooth• Send and display photos to screen• Stream live video to screen.• Broadcast text messages


Airship Mounted Video ScreenThe Largest Screen Aloft - 90’x30’ Full HDAvailable 4th Quarter 2012

Artist Concept


A first of it’s kind rotational advertising program• Does not have to be linked to one advertiser• The largest screen aloft• Opportunity to brand the screen frame for electronics co.Display video content day and night during flyovers

• Taped Content• Live Feeds• Broadcast Feeds though mobile phone dial in• Simulcast Concerts and Events

Integrate products demonstrations• Take a picture with your camera phone and send it to the blimp

screen• Send Text Messages to Screen

Direct Response Mechanism• Display toll free or text based response• Display “polling” questions, provide text response and opt in

subscriptions or information

Sports and Media Campaigns:Increase brand recognition and viewer affinity while providing aerial television coverage for major sporting events including baseball, football, and auto racing. Gain the valuable “aerial coverage provided by…” media recognition. Go where the “action” is; spring break, or the Super Bowl. We will work with you to identify the most valuable opportunities and make it happen. Our years of experience facilitating access with networks, venues, and the FAA make it all possible. The exposure to hundreds of thousands of consumers in a completely uncluttered environment is unrivaled.


Skyship vs. Naming Rights

• Stationary• 10, 20, year commitment

or more• Limited number of events

per year• Attendance varies by

event and team records• Many other sponsors at

venue

Skyship Stadium• Can be nearly anywhere• Annual contract• Goes to any event• Goes to all the big events• Exclusive to your brand• A fraction of the cost of

naming rights


Cross Country “Barnstorming”:

America The BeautifulA nationwide tour provides an outstanding platform as a centerpiece to product introduction or branding campaigns. Thematic attributes can be applied to both the airship and the six-vehicle ground team that provides support for the airship and crew. Our marketing team can assist your public relations initiatives by facilitating a special event at each landing or flyover. Television stations, newspapers and other media outlets have always responded favorably to the coverage opportunities. The airship can be a public relations juggernaut.



V.I.P. flights and hospitality:



Turnkey:

• Insured• Certified by FAA• Application of Graphic Design• Branded Uniforms• 4 pilots• 15 Ground Crew• 2 Mechanics• 6 Ground Support Vehicles• Clearance and route management



Available Campaign Elements:

• VIP passenger flights / press flights• Provide aerial feed to broadcasters for major

sporting events• Skydiver platform• Aerial camera over sporting events• Flight exposure over cities• Brilliant full color night sign • Event security – law enforcement support• Movie openings & special events• Create interactive data collection through text

messaging and toll free response• Branded traveling support fleet and staff



Sponsorship tactics:

• Full use for marketing and promotion. The airship is devoted to your company 100%

• Sponsorship only. The airship carries your brand but it is utilized for tourist flights in large markets.

• Shared marketing. A partnership with a key customer or supplier in which the airship carries a primary and secondary brand. Example: The Company "A" airship, presented by Company "B".

• Partnership Marketing. Work with suppliers and customers to create a co-op plan.

• Rotational Advertising. Never before offered, the most affordable way to get your message in the sky.


Contact Information:Larry Weil214-799-0051 office210-391-3200 [email protected]

Business

Skyship 2012 Technology Loaded Marketing Juggernaut