SOCIAL MEDIA BASICSLADYVERA’S GUIDE TO UNDERSTANDING SMALL BUSINESS SOCIAL MEDIA

WHY SMALL BUSINESSES NEED SOCIAL MEDIA PACKAGES?

• Find new customers• Spread the word about your products and services• Brand recognition & Trust• Advertise your business, products or services• Create a community and loyal following• It’s good for SEO

COMMON SOCIAL MEDIA GOALS

• Generate and nurture leads for your sales team to follow up with• Increase traffic to your website through social media• Provide interesting content and a consistent posting schedule• Monitor your accounts and maintain a positive social image

for your company• Drive engagement on your accounts to increase interest with

your prospects

ELEMENTS OF SOCIAL MEDIA MARKETING

• Audit• Strategy• Social Mention Matching Web Demand• Customer Engagement• Reporting

VALUE ADD ONS?

• Yes, all smart Digital Marketers know that your brand is your baby, and if you do not want to outsource or if you feel that Social Media is not enough, I will teach you. • Ad Words and SEO• PPC Campaigns• Coaching• Public Relations• Website Optimisation• Blog and Content creation

WHAT’S NEXT FOR YOU?

• Determine your business goals• Set up a meeting with an experienced Digital Marketer/ Social

Media Consultant• Structure a plan that suits your goals• Implement and Evaluate!

THE END!CONTACT VERA ON @LADYVERA06OR VERA.KHUMALO@GMAIL.COM