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Startup Assumptions(keep it simple)
I believe _________________ have a need to
_________________________________________.
Target and Need Assumptions
This need can be solved with ________________
_________________________________________.
Solution Assumption
My paying customer is _____________________.
Business Model Assumptions
They will pay me via _____________________.
My primary competition will be ______________
and ______________.
Competition Assumptions
We will beat them in the market due to
__________________ and __________________.
My early adopters will be ____________________.
Customer Assumptions Part 1
I will acquire them through ___________________
__________________________.
I will acquire the majority of my users/customers
through _______________________ and
________________________.
Customer Assumptions Part 2
My biggest product risk is ___________________.
Product Assumptions
We will solve this through ____________________
______________________________.