Targeting Capabilities

1

Countries

2

US: 3 million+

members

Canada:

150,000+

members

UK:

350,000+

members

France:

350,000+

members

Australia:

500,000+

members

What do we know about our members?

Key demographic information

Lifestyle & activities

Family information

Business & industry

Educational & employment

Financial services

Food, beverage & dining habits

Internet & technology usage

Product & purchase information

Health & medical conditions

3

4

Key demographic information

Gender

Age

Location

Household income

Race/Ethnicity

Languages spoken

Voter status

Home ownership

Lifestyle & activities

Pet ownership

Travel habits

5

Family information

Marital status

Children in household

Age of children

Expecting children

Business & industry

Industry of employment

Job function

Small and medium business ownership

Occupation title

Employer information

6

Education & employment

Last level of education completed

Current students

Employment status

Financial services

Primary bank information

Credit card

Household savings

7

Food, beverage & dining habits

Alcohol purchases

Food purchases

Restaurant preferences

Dining habits

Internet & technology usage

Online usage habits

Device ownership

Smart phone ownership

Computer/Laptop ownership

Video game usage

8

Products & purchase information

Vehicle ownership

Vehicle make and model

Beauty purchase habits

Grocery story habits and preferences

Product usage

Retail store habits and preferences

Online shopping habits and preferences

Health & medical conditions

Diet and exercise habits

Medical ailments