Embed Size (px)
Citation preview
The Rise of Cloud and Hosted Communications: A 2011 Update
Jessie YuIndustry AnalystICT PracticeFrost & Sullivan October 2011
2
Focus points
• The Cloud and Hosted communications in the conferencing framework
The upcoming research studies from Frost & Sullivan :1) P5A4-64, 2011 Audio and Video Conferencing Services Market2) P 5A5-64, 2011 Web Conferencing Software and Services Market
Conferencing Services
Hosted Services
Audio Conferencing
Services
Video Conferencing
Services
Cloud Services
Web Conferencing Services
3
Agenda
Major Market Trends1
Key Growth Initiatives
Market Outlook in Asia Pacific2
3
Competitive Landscape4
Key Takeaways5
4
Major Market Trends
Source: Frost & Sullivan analysis.
2Success of customer turnover become the key to drive growth
3Malaysia, India, China are the emerging growth countries in Asia Pac
4New pricing models are introduced to increase the usage
5Mobility has become the technology-focus for all established vendors.
1Conferencing services are stepping into realm of collaboration space
5
Collaboration Applications expected to lead in growth during forecast period
$6.7 Mn
$4.1 Bn$3.8 Bn
On-Premise Applications Market Opportunity
Note: All figures are rounded. The base year is 2010. Source: Frost & Sullivan analysis.
Overall CAGR (2010–2017): 9.4%
6
Collaboration in the Cloud continues its high growth: Audio, Video and Web SaaS Conferencing
2005
2010
2017Market Size:
$256 Mn
Market Size:
$544 Mn
Market Size:
$1.3 Bn
• Market size doubled in the last 5 years, expected to double again in 5 years
• SaaS offerings of web conferencing is gaining robust awareness, especially among developing countries such as India, China, Malaysia
Source: Frost & Sullivan
7
SaaS Web Conferencing leads the growth
Overall CAGR (2010–2017): 13.2%$1.3 Bn
$619.2 Mn$543.7 Mn
Asia Pacific Conferencing Services
Market Opportunity
Note: All figures are rounded. The base year is 2010. Source: Frost & Sullivan analysis.
8
Drivers and Restrains – Overall market
Rank Driver 1-2 Years 3-4 Years 5-7 Years
1Bleak global economic outlook leading to higher focus on cost-effective collaborative tools High High Medium
2Integration of UC, data sharing, audio, video, and project management features into multiple devices
Medium High High
3Tougher competition driving innovation and lower prices Medium Medium Medium
4 Increasing awareness in emerging markets Medium Medium Medium
Rank Restraint 1-2 Years 3-4 Years 5-7 Years
1Some countries are not accessible for global market participants Medium Medium Low
2Price erosion continues to affect the growth of conferencing services market Medium Low Low
3Market saturation is a deterrent in some countries Medium Low Low
9
Technology, economy and environment create the perfect conditions for conferencing services
Multiple forces are coming together to produce
a market ripe for change
Organizational wide usage of video conferencing
User Driven IT and Web 2.0 adoption
The rise adoption of smart phones and tablets
The needs of Social media apps
Fast moving of Communication Technology
Technology convergence of agile and flexible integrations
The bandwagon of Cloud
Source: Frost & Sullivan
10
Key initiatives for customers to adopt conferencing services
Upfront Cost and Operation
• High upfront cost for concurrent user license
• Operational costs worry enterprises• Add-hoc meetings increase
Technology Complexity
• Pre-delpoyment assessment• UC, collaboration, social media,
workplace management, etc. increase the complexity of technology
User Experience• Simultaneously system upgrade• Customizable functionality with latest
user interface
11
Regional Breakout
Regional Distribution, 2010 Regional Distribution, 2014
Note: All figures are rounded. The base year is 2010. Source: Frost & Sullivan analysis.
12
Intense competition among global vs. local market participants
Local APAC players Global Players
13
Local players are gaining share
A
Global CSP are dominating the audio conferencing services segment with the well established service capability world-wide
B
Japan is the largest country with demand of video conferencing bridge services, leading to an absolute dominant position for local players
C
Fierce competition between global and local vendors in web conferencing segment
201
0
200
9
A
B
C
54.5% 45.5%53.9% 46.1%
Note: All figures are rounded. The base year is 2010. Source: Frost & Sullivan analysis.
14
Notable M&A/Partnership drive the market into more integrated stage
ACQUIRE
ACQUIRE
ACQUIRE
ACQUIRE
Partner
15
Key Take-Aways
Opportunities Abound!
Mobility is set to boost the usage
Collaboration technologies are blurring
Regional vendors getting more active
SaaS continues leading the growth
Increasing competition & consolidation
Social applications integrating into the cloud
China & India will be key focus markets in the future
Technology standardization drives growth
16
Frost & Sullivan Collaboration Research – 2012 Studies
Markets Covered• Conferencing Services
• Audio• Video• Web
• Video Conferencing Endpoints
• Video Conferencing Infrastructure
• Telepresence• UCaaS• Managed Visual
Collaboration Services• Social Media & Web
2.0 Applications• Tablet Devices for
Enterprise
Detailed Research
•Major Market Trends•Drivers & Restraints•Market Sizing•Market Forecast Outlook•Competitive Analysis & Market Shares by Technology•Unit Shipments & Forecast Analysis•Market Entry & Expansion Strategies•Total Addressable Market Analysis•End-user Collaboration Surveys
Geographies
•14 Country Coverage•Includes•Australia•New Zealand•Singapore•Malaysia•Indonesia•Philippines•Thailand•Vietnam•India•China•Hong Kong•Taiwan•Japan•South Korea
17
Next Steps
Register for the upcoming briefing for Japan Collaboration Market on November 15th 2011. ([email protected])
Launch of CY2011 Video Conferencing Endpoint and Infrastructure Study in early Nov, followed by a related analyst briefing in March 2012. ([email protected])
Request a proposal for or Growth Partnership Services or Growth Consulting Services to support you and your team to accelerate the growth of your company. ([email protected])
Participate in our global Growth, Innovation and Leadership program (http://www.gil-global.com)
Register for Frost & Sullivan’s Growth Opportunity Newsletter and keep abreast of innovative growth opportunities. (www.frost.com/news)
18
http://twitter.com/frost_sullivan
Follow Frost & Sullivan on Facebook, LinkedIn, SlideShare, and Twitter
http://www.facebook.com/pages/Frost-Sullivan/249995031751?ref=ts
http://www.linkedin.com/companies/4506
http://www.slideshare.net/FrostandSullivan
19
For Additional Information
Donna JeremiahCorporate CommunicationsAsia Pacific+603 6204 [email protected]
Carrie LowCorporate CommunicationsAsia Pacific+603 6204 [email protected]
Jessie YuIndustry [email protected]
Jessie LohCorporate CommunicationsAsia Pacific+65 6890 [email protected]
