Presenters:

Brooke Goodrich

Sharon Miracle

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Brooke Goodrich – Senior Marketing Manager After living on the East Coast for 20 years, Brooke headed out West, first to Utah and then finally making her new home in the state of Washington. Brooke has been marketing for Tree Top for 15 years, the last 8 years as a Senior Marketing Manager over the 100% juice and apple sauce products. She is also full-time mom to 3 children, Adam, Amanda and Jack (aged 9, 6 and 4). Luckily the whole family loves apple juice, including hubby home-maker, Chris. In Brooke’s free time she is usually outside with the kids. But if she is able to get in tube time, Brooke might be found watching The Food Network or HGTV.

Sharon Miracle – Corporate Communications Director Sharon has managed the company's public relations and stakeholder communications since 2008, including its social media. Sharon relocated back to the Pacific NW from Wyoming and Colorado where she held senior and executive level positions for two health care systems for nearly 15 years. Sharon is a wine and food enthusiast who loves living among the orchards and vineyards of the Yakima Valley, where fresh produce is abundant and just out her front door. She is married with a 19 year old daughter. If not tending the gardens of the family’s 5 acre mini farm, Sharon enjoys entertaining and getting outdoors for trail running, biking and hiking.

Sharon Miracle

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8/22/2012

The Tree Top Story 4

Mr. Charbonneau

held a contest among

his employees to choose a brand

name for his product, and the winning

entry was "Tree Top." It was widely

believed in those days that the very

best quality fruit grew at the top of the

trees.

Tree Top - History

With our heritage

firmly rooted in

apple juice, we also began producing

apple sauce with patented processes

that allow us to retain the wonderful

flavor of Washington Apples in our

apple sauce.

With an office in the plant, no

batch of apple

juice was

bottled until it

was personally

sampled and approved by

Mr. Charbonneau himself.

Founded in 1960 by

Bill Charbonneau and

later purchased by

local fruit growers,

our CO-OP has

processed local

growers fruit for

nearly 50 years.

8/22/2012

The Tree Top Story 5

Tree Top - Today • We pride ourselves in our small town heritage and culture.

More than 50 years after our humble beginnings, we remain firmly planted Selah, WA-- a small town in the heart of Washington’s apple country

• We are now more than 1,100 grower-owners strong throughout Washington, Oregon, and Idaho

• Unlike most and because we’re a co-op, our ingredients are within our control from our orchards to your shelf

• We offer a wide variety of fruit-based products, from 100% apple juice and blends to apple sauce

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The Tree Top Difference

GOOD CITIZENS The basis for creating the Co-op was

built on reducing waste. We are

conscientious about our impact on

our environment and do what we

can to make a positive difference.

LOCATION Located close to the fruit in the

heart of Washington State’s apple

country where the rich volcanic soil

and dry climate are ideal for

growing conditions.

QUALITY We control ingredients from

orchard to shelf. In fact, we taste

every batch for quality &

consistency.

100% USA COMMITMENT Tree Top is committed to bringing

consumers 100% USA Apples in

every bottle of Apple Juice – and is

the only major brand to do so.

EXPERTISE For over 50 years we have

been driven by our rural values

to produce fruit products we’re

proud to share with family and

neighbors.

GROWER-OWNED A grower owned co-op of over

1,100 apple & pear growers in the

Northwestern United States.

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Brooke Goodrich

– 100% Juice

– 25% Less Sugar

• Almost 35% Less in Apple

– 20% Fewer Calories

– No Artificial Sweeteners

– All Natural

– Refreshing Taste

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2 Flavors: Apple and Grape

Size: 46oz

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Unique “Reduced Sugar” Formula:

Key Ingredient: Coconut Water

By combining apple or grape

juices with light and refreshing

coconut water, overall sugar

content is reduced by 25% (compared to other 100% pure juices)

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So what’s the “skinny” on Coconut Water?

• Facts About Coconut Water:

– Natural coconut water is the liquid inside a younger coconut

– Coconut water has lower fruit sugars (5 brix)

– Coconut water is considered a 100% Fruit Juice

– Contains no saturated fat

– Contains potassium and variant amounts

of sodium, “electrolytes” that need to be

replenished after exercise (Sports drinks)

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• 100% Fruit Juice Benefits

– Each 4oz serving of 100% Juice provides ½ cup of fruit

– Research shows drinking 100% Juice is associated with a more nutritious diet overall

– No added sugars in 100% Juice – only naturally occurring fruit sugars

• Available in Apple and Grape flavors, in 46oz bottle

• Found in the grocery shelf stable juice aisle

• Currently available at the following retailers:

– Northwest US: Fred Meyer, QFC, select independents

– Rocky Mt (AZ, CO, NM, Select TX & UT): Albertsons, Bashas’

– Southern California: Stater Bros., Ralphs

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Say YES to: • 100% Juice • 25% Less Sugar • No Artificial

Sweeteners

Thank you for trying Tree Top Reduced Sugar 100% Juice with your Moms Meet Group!

www.treetop.com

www.facebook.com/treetop.com

www.twitter.com/treetopinc

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